Patrizia Bertini
Managing Partner, Euler Associates Ltd.
Patrizia has developed her approach to Design and DesignOps through 20+ years of international experience in usability, accessibility, web design, design management and user research. With a background in academic and industrial research leading international teams, Patrizia has been known for her pioneering work in web accessibility, design facilitation with LEGO Serious Play, and co-creation.
Rosenverse talks by Patrizia:
" Humans need to override and dominate AI because machines have no context or experience. "
Designing Within the Lines: How the EU AI Act Can Spark Better AI Innovation
December 11, 2025
" Storytelling drives outcomes. Build your good story. "
The (r)evolution of designOps: It’s Time to Think (really) BIG
September 11, 2025
" Operations is the de-risking activity that creates scalable processes for better outcomes - Theresa. "
Charting the future of DesignOps: A community workshop
April 18, 2024
" Value is not equal to worth; it's how much people perceive something’s worth based on relationships. "
DesignOps + KPIs = Measure your Impact!
January 8, 2024
" The business value of design operations is hidden, unclear, and not even talked about. "
Pushing DesignOps’ Influence into New Global Markets
September 9, 2022
" Sometimes it’s easier to say what DesignOps isn’t than what it is. "
The Past, Present, and Future of DesignOps: a 2-part DesignOps Community Call (Part 2)
April 28, 2022
