Sam Ladner
Sociologist and Researcher
Sam Ladner (she/her) is a sociologist who helps teams innovate, design, and learn. She is the author of Practical Ethnography: A Guide to Doing Ethnography in The Private Sector and Mixed Methods: A Short Guide to Applied Mixed Methods Research. She has worked on dozens of software projects at Microsoft, Amazon, and many other client companies. She recently retired from Workday, an enterprise software company, as a Senior Principal Researcher studying the future of work. She received her PhD in sociology from York University and lives in the San Francisco Bay Area.
Rosenverse talks by Sam:
" If interviews didn’t exist, our richness of insights would remain strong by pivoting to alternative research methods. "
Methodologies: Beyond the interview [Advancing Research Community Workshop Series]
September 4, 2024
" The key difference in foresight work is interpretation–making sense of what you’re scanning. "
How Research Can Drive Strategic Foresight
March 9, 2022
" Research is not just to validate what PMs want to test; we're supposed to see problems we haven't seen before. "
The Future of Research: Bridging the Gaps (Videoconference)
July 29, 2021
" Personal data, like how often I go for a walk or stand at my desk, can boost productivity if designed for users. "
Data Exhaust and Personal Data: Learning from Consumer Products to Enhance Enterprise UX
June 8, 2016
" Radical innovation is not the main form of change; connection innovations like open APIs have massive impact. "
Discussion
June 8, 2016
