Prayag Narula
CEO & Co-Founder of Marvin
Prayag Narula, CEO & Co-Founder of Marvin, a qualitative data platform that’s helping companies better understand their customers and build more customer-centric products and cultures. From 2010 to 2020, Prayag was co-founder and President of LeadGenius, a venture-backed sales automation company that uses a combination of digital workers and technology to provide sales support to companies worldwide. Prayag is the author of several book chapters and papers on Crowdsourcing, Human-Computer Interaction, Computer Networks, and Network Security. Prayag holds an M.S. in Information Science and HCI from UC Berkeley and a B.S. in Computer Science from the University of Delhi.
Rosenverse talks by Prayag:
" No one research discipline knows everything about a customer; UX research focuses on digital but must connect with other business insights. - Micella Mora "
What UX research can learn from other research practices [Advancing Research Community Workshop Series] (Videoconference)
September 14, 2023
" Drivers hacked the platform apps and created grey market solutions distributed through WhatsApp groups. "
HCI 2.0: Humanity Deserves the Attention that UX Research has to Offer
March 28, 2023
" Your job as a research team is to build a culture of research, not just respond to requests. "
How to Empower Your Designers to Do Good Research – And Why You Want To
June 10, 2022
" Data alone can’t tell you why users behave the way they do—that’s where empathy comes in. "
Empowering Designers to do Good Research
March 11, 2022
" This model works especially well for zero-to-one products but is challenging to scale for large user bases. "
Dialing for Research: How to Reach the Unreachable
March 10, 2022
