Aditi Ruiz
UX Strategist, Consultant, Writer
Aditi Ruiz is a design leader and researcher exploring the future of the human experience in digital spaces. She has worked on product strategy and led design services teams working for Fortune 500 companies and Startups in the media, financial data, healthcare, and education industries. She works as a product strategy consultant advising early-stage companies to achieve product/market fit through a user-centered approach. She is also a diversity and inclusion advocate, contributing to mentorship and women in leadership programs. She regularly speaks and writes about user experience design, design futures, and digital culture.
Rosenverse talks by Aditi:
" Synthesizing user feedback in a way that’s easy for product managers to consume is one of the hot topics right now. "
Pulse Check: Empathy Mapping Your Product Manager, Pt. 2
December 6, 2022
" The idea of one designer to 12 PMs is dead on arrival; either design isn't valued or the company is short on designers. "
Afternoon Insights Panel
December 6, 2022
" Human-centered metrics put qualitative user needs back into the conversation alongside quantitative data. "
Morning Insights Panel
December 6, 2022
" Capturing quotes directly—even assumed ones—makes empathy mapping more specific. "
A PM State of Mind: Empathy Mapping Your Product Manager, Pt. 1
December 6, 2022
