Mansi Gupta
Founder, Unconform
As the founder of Unconform, Mansi partners with organizations to help them incorporate a women-centric design lens across products, programs and processes. She is the creator of Design for Women – a methodology focused on intentionally and actively designing for women; the author of Unconforming, a newsletter advancing dialogue at the intersection of women and design; and the curator of Design for Women Conversations, a monthly event series bringing together gender and design practitioners.
Mansi has 10+ years of experience applying behavioral research & design strategy in social impact. Previously, she led projects at Women’s World Banking to increase financial inclusion among lower-income women in developing nations. Prior to that, she designed games to research reproductive healthcare in rural India as a designer for Final Mile Consulting. Mansi holds a BA in Computer Science & Economics from Bryn Mawr College, and an MFA in Products of Design from the School of Visual Arts. She grew up in India, and is now based in Amsterdam.
Rosenverse talks by Mansi:
" Start every project by thinking about safety, nonlinearity, trust, and the role of men — keep these non-negotiables close. "
Women-Centric Research: What, Why, How
March 29, 2023
" We need to be radically honest about who was in the research rather than blindly trusting generalized findings. "
Advancing the Inclusion of Womxn in Research Practices (Videoconference)
September 15, 2022
" Much of the most innovative gender-inclusive design is happening in the Global South, decolonizing unquestioned norms. "
Drawing from Feminist Practice to Make Inclusive Design Operational
September 9, 2022
