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Exploring DesignOps as a Business Strategic Function
Friday, August 29, 2025 • DesignOps Community
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Summary

DesignOps is changing, but into what? A strategic partner? An operational force? Or something in between? Have you ever felt that job titles say one thing, responsibilities suggest another, and expectations rarely match? In this session, I’ll share findings from a study of over 60 DesignOps job listings across the US, UK, and EU. We’ll look at how the role is being shaped by the market, sometimes clearly, sometimes confusingly. Together, we’ll explore patterns, contradictions, and opportunities, and ask not just where DesignOps is today, but where it truly belongs.

Research Operations at Scale
2017 • DesignOps Summit 2017
Gold
Fredrik Matheson
First-time users, longtime strategies: Why Parkinson’s Law is making you less effective at work – and how to design a fix.
2016 • Enterprise UX 2016
Gold
Melissa Eggleston
Practical People Skills for Building Trust on Teams and with Partners
2021 • Civic Design 2021
Gold
Lija Hogan
Practical Principles of Inclusive Research
2023 • Advancing Research 2023
Gold
Prerna Makanawala
Achieving Balanced Design Consistency
2021 • Design at Scale 2021
Gold
Kate Koch
Flex Your Super Powers: When a Design Ops Team Scales to Power CX
2021 • DesignOps Summit 2021
Gold
Bilan Hashi
The Tension Between Story Collecting and Story Telling in Research
2021 • Advancing Research 2021
Gold
Patrizia Bertini
DesignOps + KPIs = Measure your Impact!
2024 • DesignOps Summit 2020
Gold
Bud Caddell
Theme 2 Intro
2021 • DesignOps Summit 2021
Gold
Dane DeSutter
Keeping the Body in Mind: What Gestures and Embodied Actions Tell You That Users May Not
2024 • Advancing Research 2024
Gold
Isaac Heyveld
Expand DesignOps Leadership as a Chief of Staff
2022 • DesignOps Summit 2022
Gold
Benjamin Real
Showing the Value of DesignOps by Not Having a DesignOps Team
2020 • DesignOps Summit 2020
Gold
Laura Smith
Embedding Service Design and Agile Practice within UK Planning Teams to Create Services that Last
2024 • Advancing Service Design 2024
Gold
Verónica Urzúa
The B-side of the Research Impact
2021 • Advancing Research 2021
Gold
Yulya Besplemennova
[Demo] Stress-testing GenAI in user research synthesis
2024 • Designing with AI 2024
Gold
Jennifer Strickland
Fireside Chat: How Design Addresses a World on Fire (Videoconference)
2022 • Civic Design Community

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