Megan Blocker
Director of User Research, DigitalOcean
Megan founded McKinsey’s design research & insights practice, establishing and growing a team of one to more than 50 researchers, data analysts, and data scientists globally. As part of that transformation, she built the design research talent architecture and established McKinsey’s design research philosophy, operations, and tooling. In addition, Megan is deeply passionate about equity and inclusion. She co-founded McKinsey’s Women in Tech initiative and was a member of the DE&I global leadership team.
In her work as a researcher, Megan combines empathy with data to achieve deep understanding, craft inspirational vision, and deliver actionable insight. As a leader, she makes sense of ambiguity and thrives when building and leading teams where trust, transparency, and clarity of vision encourage risk-taking, innovation, and creativity. Most of all, she loves building something new and scrappy, then strategically operationalizing it for scale. She invests in people, Post-Its, insights, and LEGOs.
Rosenverse talks by Megan:

" The biggest mistake beginners make is confusing research questions with direct interview questions. "
Methodologies: Beyond the interview [Advancing Research Community Workshop Series]
September 4, 2024

" Without adoption, value is zero. "
Getting to the “So What?”: How Management Consulting Practices Can Transform Your Approach to Research
March 26, 2024

" Fall in love with the problem, not the solution—that's the secret sauce researchers bring. "
Panel: Excellence in Impact
March 25, 2024

" Research maturity to me comes down to that growth mindset that there is always more to learn. "
What UX research maturity looks like and how we get there [Advancing Research Community Workshop Series] (Videoconference)
November 9, 2023

" We grew a user testbed from 250 to 1,200 in under a week with just one email campaign. "
A Selectively Scrappy Approach to ResearchOps
November 8, 2018