Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme Three Intro
Gold
Wednesday, October 4, 2023 • DesignOps Summit 2023
Share the love for this talk
Theme Three Intro
Speakers: Saara Kamppari-Miller
Link:

Summary

Sarah Campari Miller, a design ops professional at Intel's Accessibility Office, emphasizes the critical role of inclusion and accessibility in design operations. She shares the 'accessibility flywheel' model, which illustrates how engaging people with disabilities at every stage of product development—planning, design, coding—helps catch accessibility issues earlier, thereby reducing expensive fixes later. This approach not only improves product accessibility, meeting increasing legal requirements, but also enhances the workplace environment, making it inclusive and easier to attract and retain employees with disabilities. Sarah connects these ideas to the broader Corporate Social Impact organization at Intel, highlighting how accessibility drives business value while fulfilling the corporate mission to improve lives globally. She urges design ops practitioners to deepen their understanding of disability through resources like Emily Lidow’s book 'Demystifying Disability,' promoting the use of proper language and frameworks to better integrate accessibility. Ultimately, she presents design ops as uniquely positioned to strengthen the momentum between accessible products and inclusive workplaces, making the job meaningful and impactful.

Key Insights

  • Including people with disabilities in project teams early helps catch accessibility issues sooner and saves time and money.

  • Fixing accessibility bugs in production is exponentially more expensive than addressing them during design or coding.

  • Accessibility improvements contribute to fulfilling business goals and corporate missions, beyond legal compliance.

  • Accessible products used internally improve hiring, retention, and recruitment of employees with disabilities, restarting the accessibility flywheel.

  • Design ops plays a crucial role in both product accessibility and creating inclusive workplaces for designers and researchers.

  • The accessibility flywheel models how momentum builds between more inclusive teams, better products, and stronger workplaces.

  • Accessibility and inclusion should be considered foundational in design ops, not peripheral topics.

  • Learning and using appropriate language about disability is essential to prioritize and integrate it effectively into design decisions.

  • The Corporate Social Impact Organization at Intel includes a dedicated team focused on disability inclusion, showing organizational commitment.

  • Design ops can apply the accessibility flywheel concept not only to disability but also to other inclusion areas and sustainability efforts.

Notable Quotes

"I’m one of the lucky ones. I have not lost my job this year and I get to work on inclusion and accessibility every day."

"Each time that goat sees an accessibility issue, it says Billie T get it. Accessibility."

"We need to go deeper. Inclusion and accessibility are core and important to what we do in design ops."

"Including people throughout the lifecycle helps us save time and money as businesses."

"Fixing an accessibility bug in production is exponentially more expensive than if you catch it during design or coding."

"Making accessible products helps us fulfill our corporate mission to improve the life of every person on this planet."

"Accessible products used internally make it easier to hire, retain, and recruit people with disabilities."

"Design ops is responsible to improve the flywheel—the momentum that balances better workplaces and better products."

"If you don’t have the language to talk about disability, it makes it really hard to prioritize and design for it."

"This talk will help give you frameworks and language to start talking about things you may not have included in your process before."

Ask the Rosenbot
Alberto Ferreira
Making it Count: Developing a custom digital metric framework that works
2021 • QuantQual Interest Group (Rosenfeld Community)
Bria Alexander
Opening Remarks
2024 • Advancing Research 2021
Gold
Asia Hoe
Partnering with Product: A Journey from Junior to Senior Design
2023 • Design in Product 2023
Gold
Tracy McGoldrick
IBM User Experience Program—The What, Why and How (Videoconference)
2021 • Advancing Research Community
Erin Hauber
Design is Not the Frosting on the Scaled Agile Layer Cake
2019 • DesignOps Summit 2019
Gold
Alex Hurworth
Designing a Contact Tracing App for Universal Access
2020 • DesignOps Summit 2020
Gold
Christian Madsbjerg
Influencing Strategy
2020 • Advancing Research 2020
Gold
Daniel J. Rosenberg
Designing with and for Artificial Intelligence (Videoconference)
2022 • Enterprise Community
Cassini Nazir
The Dangers of Empathy: Toward More Responsible Design Research
2023 • Advancing Research 2023
Gold
Angelos Arnis
Navigating the Rapid Shifts in Tech's Turbulent Terrain
2023 • DesignOps Summit 2023
Gold
Alicia Mooty
Design Staffing Models
2021 • DesignOps Summit 2021
Gold
What DesignOps Can Learn From DevOps
2017 • DesignOps Summit 2017
Gold
Dr. Karl Jeffries
The Science of Creativity for DesignOps
2024 • DesignOps Summit 2020
Gold
David Cronin
Discussion
2015 • Enterprise UX 2015
Gold
Adel Du Toit
Get Your CFO To Say: 'Our Strategic Goal is User Obsession'
2022 • Design at Scale 2022
Gold
Giff Constable
Financial fluency for product leaders: AMA with Giff Constable (Videoconference)
2024 • Rosenfeld Community

More Videos

Adam Cutler

"I have to triangulate socially because Yorkshire folks are quite reserved; they won't openly admit issues."

Adam Cutler Karen Pascoe Ian Swinson Susan Worthman

Discussion

June 8, 2016

Peter Merholz

"We don’t get upset when users say one thing and do another, but we freak out when our leadership behaves that way."

Peter Merholz

The Trials and Tribulations of Directors of UX (Videoconference)

July 13, 2023

Lisa Welchman

"Everything that has been put online, someone like us made and put there; we bake our own biases into it."

Lisa Welchman

Cleaning Up Our Mess: Digital Governance for Designers

June 14, 2018

Vincent Brathwaite

"Every small action contributes to a larger impact in the fight against climate change."

Vincent Brathwaite

Opener: Past, Present, and Future—Closing the Racial Divide in Design Teams

October 22, 2020

Brenna Fallon

"If you forget the individual, you cut out psychological safety, and that’s the foundation of strong teams."

Brenna Fallon

Learning Over Outcomes

October 24, 2019

Tricia Wang

"Factory owners manipulated people’s time so much that workers were afraid to carry a watch."

Tricia Wang

Spatial Collapse: Designing for Emergent Culture

January 8, 2024

Edgar Anzaldua Moreno

"Marital status mattered because car buying decisions often involve family members, not just the individual."

Edgar Anzaldua Moreno

Using Research to Determine Unique Value Proposition

March 11, 2021

"With proper maintenance, knowledge becomes a vehicle that probes the most hidden spaces of possibility and brings the best decisions to the surface."

Designing Systems at Scale

November 7, 2018

Erin Weigel

"A lot of developers are way too confident they write perfect code; testing bug fixes often reveals hidden issues."

Erin Weigel

Get Your Whole Team Testing to Design for Impact

July 24, 2024