Rosenverse

Dan Willis

Consultant, U.S. Digital Service

Dan Willis is a designer and consultant helping the U.S. Digital Service fix the federal government one project at a time. He led a major DesignOps effort at U.S. Citizenship and Immigration Services and is currently helping FEMA overhaul its approach for creating enterprise software. Willis led design teams at PBS, Marriott and The Washington Post and his consulting clients have included Volkswagen, the Royal Bank of Canada and the American Museum of Natural History. A frequent speaker at international, national and local UX-related conferences, he is the co-author and illustrator of Designing the Conversation: Techniques for Successful Facilitation.

Rosenverse talks by Dan:

Dan Willis

" Funding models remain the biggest challenge in enterprise UX, deeply tied to power dynamics. "

10 Years of Enterprise UX: Reflecting on the community and the practice

June 18, 2025

Dan Willis

" Shamus Bern will talk about how to drop into a client site and grok what’s going on quickly without sacrificing why they hired you. "

Theme 3: Intro

January 8, 2024

Dan Willis

" When I let my outside interest in, I suddenly had really memorable conversations with people. "

Enterprise Storytelling Sessions

June 3, 2019

Dan Willis

" Sometimes you have all the best ideas, but it’s not the right time, and that’s OK. "

Panel Discussion: Integrating DesignOps

November 7, 2018

Dan Willis

" Designers wandering the halls won’t survive without a safe space made up of roles, processes, and infrastructure. "

Filling the Void

November 7, 2018

Dan Willis

" We dug this hole ourselves by never asking how the client delivers designs after we hand them over. "

Enterprise Storytelling Sessions

June 14, 2018

Dan Willis

" We’re going to say fortunately, and she’s going to say a sentence. Then we say unfortunately, and he’s going to say a sentence connected to that sentence. "

Enterprise Storytelling Sessions

June 8, 2017

Dan Willis

" I thought I had this whole being a designer thing figured out until I touched 2,000 images and saw giant black bars across all my buttons. "

Enterprise Storytelling Sessions

June 8, 2016

Dan Willis

" It's okay. I just wish it were a little bit jazzier and sexier. "

Enterprise Storytelling Sessions

May 13, 2015

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