Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Summary
Insights wither and die when they gather dust on a shelf. Join us as we workshop innovative communication practices that ensure the voice of the user is recognized and acted upon at senior levels within the organization. In this session, our speakers explore strategies that extend beyond traditional tools like presentations, readouts, and workshops. Let’s work together to make insights meaningful and actionable! Attend all of our Advancing Research community workshops Each free virtual workshop is made up of panelists who will share short provocations on engaging ideas to discuss as a group, as well as a leader in our field to moderate. If you're looking for discussions that challenge the status quo and can truly advance research, look no further than our workshop series. (P.S. We’ll be drawing most of our Advancing Research 2025 conference speakers from those who present at upcoming workshops—so tune in for a sneak peek of what's to come from #AR2025!) July 24, 4-5pm EDT Watch Video Theme 1: Democratization Working with it, not against August 7, 11am-12pm EDT Watch Video Theme 2: Collaboration Learning from market research, data science, customer experience, and more September 4, 11am-12pm EDT Watch Video Theme 4: Methods Expanding the UXR toolkit beyond interviews September 18, 4-5pm EDT Watch Video Theme 5: Artificial Intelligence Passionate defenses, reasoned critiques, and practical application October 2, 11am-12pm EDT Watch Video Theme 6: Junctures for UXR Possible futures and the critical decisions to move us forward October 16, 4-5pm EDT Watch Video Theme 7: Open Call Propose ideas that don’t match our other workshops’ themes
Key Insights
-
•
Starting presentations by sharing key findings immediately increases engagement and invites richer discussion.
-
•
Bringing together diverse stakeholders in one room fosters collaboration and creates memorable insights.
-
•
Creative storytelling formats, such as comics or metaphors, can make research findings more relatable and sticky.
-
•
Research communication benefits from treating presentations as themed, immersive experiences rather than dry reports.
-
•
Balancing respect for different audience needs and power dynamics leads to more inclusive and effective conversations.
-
•
Involving research operations early and transparently helps align recruitment challenges with research goals.
-
•
Innovative communication often conflicts with standardization efforts but can succeed when risks are shared openly.
-
•
Maintaining ongoing, conversational relationships with clients encourages deeper insight uptake and continuous feedback.
-
•
Drawing inspiration from outside UX, like journalism and art, fuels creative, attention-capturing communication methods.
-
•
Providing just-in-time support and flexible office hours better meets stakeholders’ real-time needs than fixed schedules.
Notable Quotes
"If you’re withholding the most interesting information until the end, it just irritates people."
"I created comics for the top pain points in the buyer journey, and they ended up as posters in the office."
"Think of your research share-out like hosting a party; the experience starts before the event itself."
"Being a gracious host means addressing power differentials and making the space safe for all voices."
"It’s important to be transparent when taking risks with new communication approaches."
"People love it when you end early and give them back five minutes."
"The art of listening is about hearing what’s not being said and moving forward with respect."
"Use different communication styles tailored to different audiences, not a one-size-fits-all approach."
"Keeping a log of inspiration from disparate sources helps when you're pressed for time and need fresh ideas."
"Reading news stories you’re uninterested in is a great way to learn about effective journalistic structure."
Dig deeper—ask the Rosenbot:
More Videos
"Survey question volume can range from one question to up to 40, but most participants answer around 20 questions."
Wyatt HaymanGlobal Research Panels (Videoconference)
August 8, 2020
"We investigate whether we can skin native components to respect platform conventions while identifying commonalities and differences."
PJ Buddhari Nate BaldwinMeet Spectrum, Adobe’s Design System
June 9, 2021
"We used a Wizard of Oz smoke-and-mirrors prototype to get quick buy-in from Detroit stakeholders around early childhood education access."
Sarah GallimoreInspire Progress with Artifacts from the Future
November 18, 2022
"UXers are less satisfied than their peers because we have failed to set expectations about the real work of UX in organizations."
Peter MerholzThe Trials and Tribulations of Directors of UX (Videoconference)
July 13, 2023
"Feeling heard and seen by research practitioners is one of the best compliments a participant can give."
Dr. Jamika D. Burge Mansi GuptaAdvancing the Inclusion of Womxn in Research Practices (Videoconference)
September 15, 2022
"Product principles are minimal but help us say, oh, this is meeting that or not meeting that."
Amy MarquezINVEST: Discussion
June 15, 2018
"Do you play games? Cool, you’re in. Stop asking questions. It’s about behavior, not identity."
Dane DeSutter Natalie Gedeon Deborah Hendersen Cheryl PlatzBeyond the Console: The rise of the Gamer Experience and how gaming will impact UX Research across industries (Videoconference)
May 17, 2024
"If you are silent about your pain, they will kill you and say you enjoyed it."
Zariah CameronReDesigning Wellbeing for Equitable Care in the Workplace
September 23, 2024
"I’m ADHD, and that’s something I’m trying to be more open about despite the stigma."
Jessica NorrisADHD: A DesignOps Superpower
September 9, 2022
