Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Standardizing Design at Scale
Gold
Friday, September 9, 2022 • DesignOps Summit 2022
Share the love for this talk
Standardizing Design at Scale
Speakers: Candace Myers
Link:

Summary

This session is aimed at how design ops can innovate in and drive standardization across large design teams, enabling craft, quality UX and velocity in productization. By attending this session you will learn: Is standardization right for your team? How to approach standardization based on the needs or profile of your design team How to drive influence and create systems that are strong, extensible and will stick creating real impact for your team.

Key Insights

  • Standardization at scale hinges on balancing quality, scope, velocity, and craft.

  • The Cheesecake Factory exemplifies effective standardization by delivering consistent quality across many locations and menu items made from scratch.

  • Biases in standards can have serious real-world consequences, like soap dispensers detecting light skin more reliably or crash test dummies representing only average males.

  • Inclusive design operations can democratize innovation by creating structures, like Facebook’s Design Architects cohort, that elevate junior and diverse designers.

  • Creating engagement models ranging from light office hours to embedded collaboration enables scalable transfer of expertise and craft.

  • No-code development platforms and integrations significantly reduce operational overhead by connecting disparate tools and creating a single source of truth.

  • Automated tool integrations, such as Slack and Figma, create dynamic team signals that improve collaboration and awareness.

  • Human-centered design Ops involves empathizing deeply with users—in this case, designers—to identify universal pain points before operationalizing solutions.

  • Reducing cognitive load by minimizing unnecessary decisions for teams improves focus and efficiency.

  • Building communities within design teams fosters connection and prevents isolation, balancing the human aspect alongside automation.

Notable Quotes

"Standardization lives deep in my heart partially because of the teams I've worked on and also because I've had so many domains under the umbrellas of my teams over time."

"The Cheesecake Factory has cracked the code across what I am deeming the tenets of standardization at scale: quality, scope, velocity, and craft."

"These automatic soap dispensers were designed based on a bias by standard to recognize lighter skin better than darker skin."

"Women are 47% more likely to be seriously injured and 17% more likely to die in a car accident because crash test dummies are based on average males."

"Innovation can come from anywhere levels aside, so we needed a mechanism to scale the Design Architects' influence to the broader team."

"The most unexpected outcome was that we created a community of designers within the community design team."

"If you're still manually checking multiple tools for updates and updating other tools, you're only cheating yourself and your team."

"Design Ops is not the junk drawer; the more you manually take on does not equal impact on your team. Let the robots win this one."

"Human-centered design Ops is about what can I solve for that is universal to each human on my team that becomes deeply personal and impactful."

"Community building within your team is what keeps the distinctions between humans and robots, and there's no better way to do that."

Ask the Rosenbot
Matteo Gratton
Can Data and Ethics Live Together?
2021 • DesignOps Summit 2021
Gold
David Cronin
The GE Design System and Thoughts about Craft at Scale
2015 • Enterprise UX 2015
Gold
Alexandra Schmidt
Enterprise UX Playbook (Videoconference)
2022 • Enterprise Community
Rachael Dietkus, LCSW
Trauma-Responsive Design: Reimagining the Future of Design Now
2021 • Civic Design 2021
Gold
Catherine Courage
The Enterprise UX Journey: Lessons From the Voyage & The Opportunity Ahead
2015 • Enterprise UX 2015
Gold
Sandra Camacho
Creating More Bias-Proof Designs
2025 • Rosenfeld Community
Lada Gorlenko
Theme 3: Introduction
2021 • Design at Scale 2021
Gold
April Reagan
Look, Think, Act: The Futures-Smart Design Organization
2021 • DesignOps Summit 2021
Gold
Craig Villamor
Design Systems for Ethical Design (Videoconference)
2023 • Enterprise Community
Kim Fellman Cohen
Measuring the Designer Experience
2019 • DesignOps Summit 2019
Gold
Shazia Ali
Communication: Innovative techniques for making your voice heard [Advancing Research Community Workshop Series]
2024 • Advancing Research Community
Kevin Bethune
Reimagining Design: Unlocking Strategic Innovation
2022 • Design at Scale 2022
Gold
Tricia Wang
SCALE: Discussion
2018 • Enterprise Experience 2018
Gold
Dave Malouf
The Future of DesignOps
2024 • DesignOps Summit 2020
Gold
Peter Boersma
How to Define and Maintain a DesignOps Roadmap
2023 • DesignOps Summit 2023
Gold
Anna Avrekh
Diversity In and For Design: Building Conscious Diversity in Design and Research
2021 • Design at Scale 2021
Gold

More Videos

Jennifer Kanyamibwa

"Transparency is building respect for what your teammates do."

Jennifer Kanyamibwa

Creating the Blueprint: Growing and Building Design Teams

November 8, 2018

Brigette Metzler

"Having a repo isn’t the same as having a strategy for socializing and evangelizing the research."

Brigette Metzler Dana Chrisfield

Research Repositories: A global project by the ResearchOps Community (Videoconference)

August 27, 2020

Carl Turner

"A cross-functional project in name only means people report back to their management silos, not to the project team."

Carl Turner

You Can Do This: Understand and Solve Organizational Problems to Jumpstart a Dead Project

March 28, 2023

John Mortimer

"Trust, facilitation, change, and complexity—if you wrap your mind around those, you’ll get reasonably far."

John Mortimer Milan Guenther Lucy Ellis Patrick Quattlebaum

Panel Discussion

December 3, 2024

Dante Guintu

"Fifty percent of our designers were already active in coaching or mentoring, yet there was a call for a different mentorship flavor."

Dante Guintu

How to Crush the Talent Crunch

September 8, 2022

Richard Buchanan

"Design is a service profession, a humble profession, less significant than the lives of the people we serve."

Richard Buchanan

Creativity and Principles in the Flourishing Enterprise

June 15, 2018

Dan Willis

"Many of us have worked as outsiders, insiders, and then outsiders again throughout our careers."

Dan Willis

Theme 3: Intro

January 8, 2024

Dan Ward

"The Wright siblings had a sister, Catherine, who was a full participant and should also be remembered."

Dan Ward

Failure Friday #1 with Dan Ward

February 7, 2025

Chris Geison

"We don't just need to do a better job of articulating our value. We need to become more valuable."

Chris Geison

Theme Two Intro

March 28, 2023