Log in or create a free Rosenverse account to watch this video.
Log in Create free account100s of community videos are available to free members. Conference talks are generally available to Gold members.
Getting started with accessibility research
Summary
In partnership with Fable, watch this panel discussion aimed at UX researchers on how to get started with accessibility research. Featuring industry experts from Discover, LEGO, and Ally Financial, this session demystifies what accessibility research entails, and demonstrates how inclusive design isn’t possible without the participation of people with disabilities. Together, we identify the common barriers, strategies for modifying research methodologies for accessibility, and ways to gain internal buy-in for accessibility research within your organization. Moderator: Elana Chapman Panelists: Divyen Sanganee, Li Wen Huang, Annabel Weiner
Key Insights
-
•
Accessibility research does not require prior expertise; focus on assistive technologies used rather than disability medical definitions.
-
•
Wizard of Oz testing can simulate screen reader experience on prototypes to gather early feedback before code is developed.
-
•
Engaging with internal employee resource groups and external disability communities builds trust and facilitates participant recruitment.
-
•
Participatory design elevates users with disabilities as co-designers and experts in assistive technology use.
-
•
Leadership sponsorship and educational videos showing real assistive tech use help build organizational buy-in.
-
•
ROI data shows investing time early in accessibility research saves significant engineering fixing time post-launch.
-
•
Decoupling user needs from medical disability labels helps navigate privacy and recruitment challenges.
-
•
Accessibility audits ensure compliance but usability research drives genuine user experience improvements; both are essential.
-
•
Temporary and situational disabilities plus aging populations vastly broaden the accessibility ecosystem beyond permanent disabilities.
-
•
Shifting mindset from empathy to understanding and barrier removal empowers better inclusive design without paternalism.
Notable Quotes
"You don’t need to be an expert in accessibility before doing user research with people with disabilities."
"People with disabilities are very appreciative and willing to help us learn because they understand we may not understand their challenges."
"Wizard of Oz testing involves someone pretending to be a screen reader by reading content and roles out loud."
"Participants are usually very forgiving if you’re not a perfect screen reader as long as you explain what you’re doing."
"Accessibility is really just improving the usability for everyone, not just for people with disabilities."
"For every hour a UX designer invests in accessibility pre-launch, they save up to four hours in engineering post-launch."
"If you’re not doing anything about accessibility, you’re discriminating against your future self."
"It’s less about empathy and more about building an understanding of barriers and user needs."
"Assistive technology is a tool; we need to make sure we enable that tool to do its job."
"Accessibility audits check the box for compliance; usability testing ensures a good user experience."
Or choose a question:
More Videos
"Everything is an experiment."
Erin WeigelReal-world lessons to improve your conversion rates
June 26, 2024
"The larger the dataset you work with, the more costly it is to run a single operation on AI models."
Daniel KorczynskiWhy AI Is Bad at Research (and how to make it actually useful)
March 10, 2026
"The telephone game scenario happens with distributed teams all the time and when that happens, customers suffer."
Kim LenoxLeading Distributed Global Teams
May 20, 2019
"The stories we tell are framed by the questions we ask. Our stories repeated become our beliefs and our beliefs influence our behavior."
Brendan JarvisFraming Tomorrow by Questioning Today
June 8, 2022
"Being present in meetings not led by design and listening can be more powerful than leading every conversation."
Carol MassaDesigning Health: Integrating Service Design, Technology, and Strategy to Transform Patient and Clinician Experiences
December 3, 2024
"For bigger decisions, having documented meetings was critical for transparency and defending choices later on."
Dr Chloe SharpUsing Evidence and Collaboration for Setting and Defending Priorities
November 29, 2023
"Building trust within organizations toward methods and processes is essential to onboarding new ways of working."
Sarah Auslander Betsy Ramaccia Gordon RossInsights Panel
November 18, 2022
"As a researcher, your brain is shouting, red alert, red alert, there’s some problem I need to find out."
Susan Simon-DanielsWar Stories LIVE! Susan Simon-Daniels
March 30, 2020
"Speed and quality are the new competitive advantages; doing the right thing is no longer enough."
Farid SabitovAutomatization for Large Enterprise Teams
January 8, 2024