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Operating with Purpose
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Monday, January 8, 2024 • DesignOps Summit 2020
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Operating with Purpose
Speakers: Allison Sanders
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Summary

Our teams are living through unprecedented times. With the weight of everything unfolding around us, it’s easy to feel that our work is inconsequential. However, DesignOps teams have more power to influence change than we realize. In this session, we’ll discuss how the small decisions we make every day impact our teams, our companies and our communities. We’ll take a look at how our operations can empower teams to operate with a greater sense of purpose.

Key Insights

  • Onboarding is most effective as an ongoing, relationship-based process rather than a one-time checklist.

  • Aligning individual work with a greater sense of purpose significantly increases engagement and quality.

  • Design ops professionals need dedicated care and support, as they sustain the wider team often without recognition.

  • Studies show people perform better when motivated by service to others rather than self-protection (e.g. hospital hand hygiene).

  • A four-week onboarding program with mentorship helps new hires adapt their habits and find cultural fit.

  • Managers modeling mental health openness, like encouraging taking days off for well-being, shifts team culture positively.

  • Remote work challenges include loneliness, which can be countered by fostering one-on-one connections and shared activities outside work.

  • Providing personalized, asynchronous learning opportunities helps employees grow without added pressure.

  • Recognizing not only wins but also efforts and small progress uplifts team morale.

  • Purpose doesn’t have to be grand; sometimes surviving and getting through difficult times is valid and necessary.

Notable Quotes

"I’ve onboarded 80% of the design and CX department at MailChimp over the last two and a half years."

"When I’m connected to a greater purpose, I’m more invested, and my work is better."

"People notice very fast when your work suffers because you’re not aligned with company values or purpose."

"Hospital workers were 45% more likely to use good handwashing when told it helps patients rather than themselves."

"My manager says never ask me for a day off, just tell me you need it."

"We give every new hire a mentor whose meetings are pre-arranged so the new person never feels like they’re bothering anyone."

"Onboarding lasts four weeks to allow people to shake off old habits and study before practicing work."

"We don’t do big trainings anymore; we tailor learning with asynchronous microlearning and subscriptions to external resources."

"It’s easier to say we have a flat tire than to say I’m not feeling well and need time off."

"Those who have a why to live can bear almost any how – Victor Frankl."

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