Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Helping Them Help Us
Gold
Monday, January 8, 2024 • Enterprise Experience 2020
Share the love for this talk
Helping Them Help Us
Speakers: Michele Wong
Link:

Summary

In this talk, Michele Wong will discuss the successes and impediments experienced working with UX vendors and share techniques that have worked for her in-house team. Having productive outcomes when working with external design teams requires a unique mindset accompanied by defined methodologies. She will talk about what has allowed her and her team to deliver really good work for their Tax stakeholders without losing focus on some key components that matter when building enterprise apps—brand consistency, quality and speed. She will share how they have helped vendors help them accelerate the delivery of consistent and excellent work.

Key Insights

  • Onboarding external designers in enterprise tax technology is challenging due to layered complexities—company, team, project, and highly technical content.

  • A dedicated Onboarding Kit with firm org charts, mission statements, and an acronym cheat sheet improves clarity and eases vendors’ integration.

  • The Discovery Kit addresses stakeholder resistance by providing short, time-conscious user-centered workshop methods that internal teams already know.

  • Facilitation guides and how-to videos significantly lower the learning curve for external designers running discovery workshops.

  • Lack of a single, brand-approved design system leads to inconsistent designs and duplicated effort between internal and external teams.

  • Having a design kit with reusable UI symbols, usage guidelines, and code libraries accelerates design and development while ensuring brand compliance.

  • Early and continuous engagement with brand teams prevents difficult re-approvals and last-minute rework.

  • Shifting from an 'us vs. them' mindset to collaboration between internal and external designers is crucial for toolkit success.

  • Toolkits must be created in easily editable formats—avoid design software requiring special licenses to maximize adoption and customization.

  • Managing toolkits as active projects with backlog prioritization and dedicated updates keeps content fresh and relevant over time.

Notable Quotes

"The onboarding kit is like a tax 101 kit for UX designers to help them get closer to clarity before joining the work stream."

"Salt in tax stands for state and local taxes, and MSG means multiple service groups—acronyms that can confuse external designers."

"Discovery workshops are often seen as time-consuming and costly, causing resistance from internal stakeholders."

"The discovery kit provides short and sweet methods with facilitation guides and how-to videos to align internal and external teams."

"Without a design system, every designer gave UI elements their own spin, making collaboration impossible."

"Always engage with brand on day one if you want to avoid tough approval conversations later."

"Our external designers no longer have to reinvent the wheel thanks to one brand-approved source of truth—our design kit."

"Moving from an us versus them mindset to an us and them mindset is key to the toolkits’ success."

"Don’t expect perfection on day one; toolkit content evolves naturally with feedback and new team members."

"We had to stop designing kits in design software because it locked users in and slowed down adoption."

Sarah Barrett
The "How" of Enterprise Information Architecture
2023 • Enterprise UX 2023
Gold
Greg Nudelman
Designing Conversational Interfaces (Videoconference)
2019 • Enterprise Community
Marjorie Stainback
Transforming Strategic Research Capacity through Democratization
2019 • DesignOps Summit 2019
Gold
Mitchell Bernstein
Organizing Chaos: How IBM is Defining Design Systems with Sketch for an Ever-Changing AI Landscape
2021 • DesignOps Summit 2021
Gold
Group Activity: Making Sense of DesignOps
2017 • DesignOps Summit 2017
Gold
Allison Sanders
Operating with Purpose
2024 • DesignOps Summit 2020
Gold
Jules Monza
Use These Words and Count These Things
2024 • DesignOps 2024
Gold
Terry Buckman
Wargaming (An Introduction) (Videoconference)
2023 • Enterprise Community
Leisa Reichelt
The Five Dysfunctions of Democratized Research at Scale
2020 • Advancing Research 2020
Gold
Victor Udoewa
Beyond Methods and Diversity: The Roots of Inclusion
2024 • Advancing Research 2024
Gold
Indra Klavins
A Design Ops Girl in a Dev Ops World
2019 • DesignOps Summit 2019
Gold
Meghan Hellstern
The Next 100 Years of Civic Design: How Might We Better Rise to Meet the Challenges of Today and Tomorrow?
2021 • Civic Design 2021
Gold
Laura Klein
Unique challenges of innovation in enterprises (Videoconference)
2020 • Enterprise Community
Uday Gajendar
Theme Four Intro
2023 • Enterprise UX 2023
Gold
Mark Interrante
AI for Prioritization (3rd of 3 seminars) (Videoconference)
2024 • Rosenfeld Community
Uday Gajendar
From AI to Zeitgeist: Theory as the design antidote to AI hype
2025 • Rosenfeld Community

More Videos

Bria Alexander

"Join the design ops Slack channels to interact closely with speakers and peers as if you were sitting next to them in person."

Bria Alexander Louis Rosenfeld

Welcome

September 8, 2022

Mike Oren

"Integrated Discovery reduces the perception of research as a costly endeavor and focuses on de-risking."

Mike Oren

Why Pharmaceutical's Research Model Should Replace Design Thinking

March 28, 2023

Jodi Forlizzi

"Empowering workers in AI design can help them develop new skills and increase satisfaction."

Jodi Forlizzi

Design and AI innovation

June 5, 2024

Bria Alexander

"If you ever feel uncomfortable or subjected to bullying, please let us know. It’s very important to keep the vibes positive."

Bria Alexander

Opening Remarks

October 3, 2023

Michael Weir

"Using animals or faces in adverts triggers strong emotional reactions due to our programmed social cues."

Michael Weir

Mixed Methods and Behavioural Science (Videoconference)

May 26, 2023

Molly Fargotstein

"We give out stickers for research participation, which people love and it sparks company-wide conversations about UX research."

Molly Fargotstein

Multipurpose Communication & UX Research Marketing (Videoconference)

September 12, 2019

Verónica Urzúa

"Emotions are not universal at all; emotions and behaviors are constructed by the culture and society where they come from."

Verónica Urzúa Jorge Montiel

The B-side of the Research Impact

March 12, 2021

Husani Oakley

"The journey in IA and knowledge management has no end — it thrives on ongoing conversations and community engagement."

Husani Oakley

Theme Two Intro

June 6, 2023

George Abraham

"Unlike tools like XD or Figma, we don’t just show specs, we ship actual components with hooks and accessibility built-in."

George Abraham Stefan Ivanov

Design Systems To-Go: Reimagining Developer Handoff, and Introducing App Builder (Part 2)

October 1, 2021