Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Helping Them Help Us
Gold
Monday, January 8, 2024 • Enterprise Experience 2020
Share the love for this talk
Helping Them Help Us
Speakers: Michele Wong
Link:

Summary

In this talk, Michele Wong will discuss the successes and impediments experienced working with UX vendors and share techniques that have worked for her in-house team. Having productive outcomes when working with external design teams requires a unique mindset accompanied by defined methodologies. She will talk about what has allowed her and her team to deliver really good work for their Tax stakeholders without losing focus on some key components that matter when building enterprise apps—brand consistency, quality and speed. She will share how they have helped vendors help them accelerate the delivery of consistent and excellent work.

Key Insights

  • Onboarding external designers in enterprise tax technology is challenging due to layered complexities—company, team, project, and highly technical content.

  • A dedicated Onboarding Kit with firm org charts, mission statements, and an acronym cheat sheet improves clarity and eases vendors’ integration.

  • The Discovery Kit addresses stakeholder resistance by providing short, time-conscious user-centered workshop methods that internal teams already know.

  • Facilitation guides and how-to videos significantly lower the learning curve for external designers running discovery workshops.

  • Lack of a single, brand-approved design system leads to inconsistent designs and duplicated effort between internal and external teams.

  • Having a design kit with reusable UI symbols, usage guidelines, and code libraries accelerates design and development while ensuring brand compliance.

  • Early and continuous engagement with brand teams prevents difficult re-approvals and last-minute rework.

  • Shifting from an 'us vs. them' mindset to collaboration between internal and external designers is crucial for toolkit success.

  • Toolkits must be created in easily editable formats—avoid design software requiring special licenses to maximize adoption and customization.

  • Managing toolkits as active projects with backlog prioritization and dedicated updates keeps content fresh and relevant over time.

Notable Quotes

"The onboarding kit is like a tax 101 kit for UX designers to help them get closer to clarity before joining the work stream."

"Salt in tax stands for state and local taxes, and MSG means multiple service groups—acronyms that can confuse external designers."

"Discovery workshops are often seen as time-consuming and costly, causing resistance from internal stakeholders."

"The discovery kit provides short and sweet methods with facilitation guides and how-to videos to align internal and external teams."

"Without a design system, every designer gave UI elements their own spin, making collaboration impossible."

"Always engage with brand on day one if you want to avoid tough approval conversations later."

"Our external designers no longer have to reinvent the wheel thanks to one brand-approved source of truth—our design kit."

"Moving from an us versus them mindset to an us and them mindset is key to the toolkits’ success."

"Don’t expect perfection on day one; toolkit content evolves naturally with feedback and new team members."

"We had to stop designing kits in design software because it locked users in and slowed down adoption."

Ask the Rosenbot
Sam Proulx
Prototype Reviews, People With Disabilities, and You
2021 • DesignOps Summit 2021
Gold
Kara Kane
Theme One Intro
2022 • Civic Design 2022
Gold
Samuel Proulx
Invisible barriers: Why accessible service design can’t be an afterthought
2024 • Advancing Service Design 2024
Gold
Abby Covert
Panel: Collaboration Tools
2017 • DesignOps Summit 2017
Gold
Liwei Dai
The Heart and Brain of the AI Research
2020 • Advancing Research 2020
Gold
Patrizia Bertini
Pushing DesignOps’ Influence into New Global Markets
2022 • DesignOps Summit 2022
Gold
Adel Du Toit
Get Your CFO To Say: 'Our Strategic Goal is User Obsession'
2022 • Design at Scale 2022
Gold
Dave Hora
A Research Skills Evolution
2021 • Advancing Research 2021
Gold
Teresa Swingler
Look, Up in the Sky! UX/UI for Aerospace (Videoconference)
2022 • Enterprise Community
Charles Lee
Building a New Home for the Atlassian Design System (Videoconference)
2020 • Enterprise Community
Emilia Åström
Unlock Your Team’s Intelligence with Collaboration Design
2022 • Design at Scale 2022
Gold
Amy Marquez
INVEST: Discussion
2018 • Enterprise Experience 2018
Gold
Benjamin Real
Showing the Value of DesignOps by Not Having a DesignOps Team
2020 • DesignOps Summit 2020
Gold
Kat Vellos
Opener: The Other L Word
2024 • DesignOps Summit 2020
Gold
Sarah Alvarado
How to make UX research leadership more effective [Advancing Research Community Workshop Series] (Videoconference)
2023 • Advancing Research Community
Greg Petroff
The Compass Mission
2021 • Advancing Research 2021
Gold

More Videos

Adam Cutler

"You need strong regional players with negotiation skills to navigate the split loyalties in global teams."

Adam Cutler Karen Pascoe Ian Swinson Susan Worthman

Discussion

June 8, 2016

Peter Merholz

"Sometimes the director is the most senior design person in the org and ends up playing the executive role without the title or support."

Peter Merholz

The Trials and Tribulations of Directors of UX (Videoconference)

July 13, 2023

Lisa Welchman

"Human biases are the real problem behind algorithmic bias, not the algorithms themselves."

Lisa Welchman

Cleaning Up Our Mess: Digital Governance for Designers

June 14, 2018

Vincent Brathwaite

"We need to rethink how our cities are designed and function."

Vincent Brathwaite

Opener: Past, Present, and Future—Closing the Racial Divide in Design Teams

October 22, 2020

Brenna Fallon

"Engineers can be our biggest allies in making really important process changes."

Brenna Fallon

Learning Over Outcomes

October 24, 2019

Tricia Wang

"Never be afraid to get into good trouble; start by asking why."

Tricia Wang

Spatial Collapse: Designing for Emergent Culture

January 8, 2024

Edgar Anzaldua Moreno

"Clusters describing demographics and behaviors alone were not enough; we needed emotional personas to find value propositions."

Edgar Anzaldua Moreno

Using Research to Determine Unique Value Proposition

March 11, 2021

"With proper maintenance, knowledge becomes a vehicle that probes the most hidden spaces of possibility and brings the best decisions to the surface."

Designing Systems at Scale

November 7, 2018

Erin Weigel

"Decades worth of agricultural data had to be thrown out because they lacked control groups and statistical rigor."

Erin Weigel

Get Your Whole Team Testing to Design for Impact

July 24, 2024