Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Streamlining an Inclusive Design Practice
Gold
Tuesday, October 3, 2023 • DesignOps Summit 2023
Share the love for this talk
Streamlining an Inclusive Design Practice
Speakers: Zariah Cameron
Link:

Summary

Often times our design principles become a propped-up trophy that we're proud of but never truly use. Or we don't even realize this trophy may be dusty and needs some cleaning up. This ideology could be applied to our design principles or design process, and hinder us from creating a more updated practice that is inclusive and equitable for our teams to interact with, understand, and improve our products. The very practice and values that our teams live by should be embedded with inclusion and equity at the forefront of what we do, not the end. This talk is meant to help reimagine what an Inclusive design practice could look like for you and your teams, in hopes that you'll be able to walk away with a framework or awareness of a streamlined practice that's conducive to a diverse team. As an Equity-Centered UX Strategist, I collaborate with Design teams to ensure we're building toward a more equitable practice that's foundational and not faulty.

Key Insights

  • Despite a spike in DEI roles in 2020, many were laid off by 2022-2023, signaling performative rather than sustained commitment.

  • Performative equity includes actions like hiring DEI leaders without meaningful support or simply checking boxes (e.g., land acknowledgements without integration).

  • Inclusive design is often misunderstood as only accessibility or a checklist rather than a deep, interpersonal, and systemic practice.

  • Assigning inclusive design to a single team risks burnout and fails to embed accountability across the organization.

  • True inclusive design requires diverse representation with intersecting identities and valued lived experience aligning to the target audience.

  • Embedding inclusive design into existing design systems and processes with clear checkpoints improves implementation and accountability.

  • Offering multiple communication methods ensures introverted and marginalized voices are heard and valued.

  • Active listening with follow-through on feedback builds trust and safety essential to inclusion.

  • Organizations like Positive Effect and Creative Reaction Lab provide valuable equity-centered design frameworks focusing on relational and systemic issues.

  • Leadership inclusion must be ongoing and integrated into high-impact decision-making beyond just symbolic representation moments.

Notable Quotes

"Performative equity occurs when an organization advocates for DEI but takes no practical action."

"Inclusive design is about unraveling historical inequities baked into products and policies, not just ticking a box."

"Land acknowledgement without embedding it into practice is just performative."

"It’s not just about the product experience; employee experience must coincide to be truly inclusive."

"Lived experience is richer and deeper than just technical knowledge from textbooks."

"You can’t move along the design process unless you get approval on inclusive design checkpoints."

"Who is not in the room is the first question we should ask."

"Intersectionality shows how layers of race, ethnicity, class, and language collide with power and privilege."

"The same people on equity projects repeatedly leads to burnout and limits diverse perspectives."

"Good design ops cannot be executed without inclusive design at the center."

Ask the Rosenbot
Irina Tikhonova
Small Wins, Big Impact: Leveraging and Elevating User Engagement
2021 • Civic Design 2021
Gold
Liza Pemstein
Scaling Research Via an Ops First Model at Clever
2023 • Advancing Research 2023
Gold
Chris Hodowanec
Agile + User Experience: How to navigate the Agile landscape as an UX Practitioner
2022 • Civic Design 2022
Gold
Dan Donald
Design Systems as a Vehicle for Systemic Change (Videoconference)
2023 • DesignOps Community
Ethics in Tech Education: Designing to Provide Opportunity for All
2018 • Enterprise Experience 2018
Gold
Husani Oakley
Theme Two Intro
2023 • Enterprise UX 2023
Gold
Sean McKay
Whole Product Thinking: Expanding beyond problem and solution space thinking (Videoconference)
2024 • Rosenfeld Community
Meaghan Waters
Lack of Product Thinking will Doom Your Legacy Modernization
2021 • Design at Scale 2021
Gold
Tracy McGoldrick
IBM User Experience Program—The What, Why and How (Videoconference)
2021 • Advancing Research Community
Laine Riley Prokay
How DesignOps can Drive Inclusive Career Ladders for All
2021 • DesignOps Summit 2021
Gold
Husani Oakley
Bias Towards Action: Building Teams that Build Work
2018 • Enterprise Experience 2018
Gold
Mujtaba Hameed
Frameworks for Excellence: Using Visual Thinking and Communication to Elevate Your Research
2024 • Advancing Research 2024
Gold
Kristin Skinner
Opening Keynote: Org Design for Design Orgs
2017 • DesignOps Summit 2017
Gold
Bas Raijmakers, PhD (RCA)
What Design Research can Learn from Documentary Filmmaking
2022 • Advancing Research 2022
Gold
Satyam Kantamneni
Do You Have an Experience Vision? (Videoconference)
2023 • Enterprise Community
John Calhoun
Two Sides of the DesignOps Coin: Teams Ops and Product Ops
2024 • DesignOps Summit 2020
Gold

More Videos

"If design didn’t move the needle, we wouldn’t be having this conversation."

Standardizing Product Merits for Leaders, Designers, and Everyone

June 15, 2018

Simon Wardley

"Space has meaning in a map—if you move components around without reason, it’s no longer a map."

Simon Wardley

Maps and Topographical Intelligence (Videoconference)

January 31, 2019

Sandra Camacho

"Designing for the dominant default ignores people whose identities are marginalized or excluded."

Sandra Camacho

Creating More Bias-Proof Designs

January 22, 2025

Darian Davis

"It takes at least one team member to choose to set healthy standards for collaboration."

Darian Davis

Lessons from a Toxic Work Relationship

January 8, 2024

Fisayo Osilaja

"ChatGPT didn’t have the full context of what was most important to stakeholders, so I had to edit its output before sharing."

Fisayo Osilaja

[Demo] The AI edge: From researcher to strategist

June 4, 2024

Uday Gajendar

"Creating tangible artifacts forces reaction and debate, helping break enterprise paralysis and drive decisions."

Uday Gajendar

The Wicked Craft of Enterprise UX

May 13, 2015

Davis Neable

"Investing in people and fostering collaboration always pays off in stronger teams and better user experiences."

Davis Neable Guy Segal

How to Drive a Design Project When you Don’t Have a Design Team

June 10, 2021

Eniola Oluwole

"Once cash prizes were gone, people stopped feeling ownership of the design system."

Eniola Oluwole

Lessons From the DesignOps Journey of the World's Largest Travel Site

October 24, 2019

Aurobinda Pradhan

"The operational glue that binds strategy, execution, and measurement in design is often missing, and that’s critical for scaling."

Aurobinda Pradhan Shashank Deshpande

Introduction to Collaborative DesignOps using Cubyts

September 9, 2022