Rosenverse
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld

Gold
Wednesday, June 5, 2024 • Designing with AI 2024
Share the love for this talk
The Rosenbot and the Rosenverse: An AMA with Lou Rosenfeld
Speakers: Louis Rosenfeld
Link:

Summary

What happens when you mix together nearly 20 years of lovingly-created UX books, conference recordings, conversations, and much more? And fold in a well-designed chatbot to help pull all this curated goodness together? You get the Rosenverse—Rosenfeld Media's new membership platform that you can try today! Join Lou Rosenfeld for a quick tour of the Rosenverse, and bring your questions and suggestions.

Key Insights

  • Rosenfeld Media has curated UX content for over 15 years, including 60 books and 220 podcast episodes.

  • The Rosenverse is a membership platform with free and premium tiers, offering access to community events, Slack, and exclusive content.

  • The Rosen bot is a GPT-4 based AI that synthesizes Rosenfeld Media’s vast curated content to answer UX questions with sourced references.

  • The platform requires membership, even for free events, to streamline access and community building.

  • Quality of recordings varies, especially older community sessions, but they meet reasonable production standards.

  • Lou sees his role as a 'starter' who initiates projects but relies on the business infrastructure to maintain the platform long term.

  • Future improvements include deeper conversational UI beyond text input and output, such as clickable prompts for expanding answers.

  • Integration with other AI agents (e.g., IBM research bots) is envisioned to create a multi-agent ecosystem for research and guidance.

  • Slack remains an important but challenging community platform due to cost and conversation complexity for AI analysis.

  • There is interest in linking AI-summarized content directly to specific pages in books, though technical challenges exist in correlating vectorized text to pagination.

Notable Quotes

"I’ve been in the UX world for like 30 something years before we were even calling it UX."

"We took thousands of hours of curated content and built a chatbot around it so it’s not garbage in, garbage out."

"We do about a hundred free community sessions a year where anyone with membership can attend."

"The Rosenverse is a weird mix: it’s a for-profit business but also a neutral community resource."

"As a starter, I’m great at beginning things, but the company has the infrastructure to maintain them."

"Peter van D**e really pushed us to think about the bot as part of a conversation, not just a query-response machine."

"The Rosen bot gives you sourced, clickable links to books and videos, so you can dig deeper."

"Some early community recordings sound rough, but the overall error rate for the AI transcription is pretty low."

"Slack is growing steadily for us, but it’s hard to moderate and expensive at scale."

"Imagine a world where research bots at IBM talk to the Rosen bot to give you better guidance on interpreting research."

Ask the Rosenbot
Sam Proulx
Accessibility: An Opportunity to Innovate
2022 • DesignOps Summit 2022
Gold
Jennifer Kong
Journeying toward AI-assisted documentation in healthcare
2024 • Designing with AI 2024
Gold
Dan Willis
Theme 3: Intro
2024 • Enterprise Experience 2020
Gold
Greg Petroff
Design is the Differentiator: Bringing New Design Innovations to a Very Antiquated and Very Large Industry
2021 • Design at Scale 2021
Gold
Amy Thibodeau
Opening Keynote: Process and Ambiguity
2019 • DesignOps Summit 2019
Gold
George Abraham
Design Systems To-Go: Reimagining Developer Handoff, and Introducing App Builder (Part 2)
2021 • DesignOps Summit 2021
Gold
Chris Engledowl
A Mixed Method Approach to Validity to Help Build Trust
2023 • QuantQual Interest Group
Laura Smith
Embedding Service Design and Agile Practice within UK Planning Teams to Create Services that Last
2024 • Advancing Service Design 2024
Gold
Holly Cole
Understanding Experiences: When you have to do more than work
2018 • DesignOps Summit 2018
Gold
Jane Reid
Self-care in User Research
2020 • Advancing Research Community
Karen Pascoe
Developing Experience Teams and Talent in the Enterprise
2016 • Enterprise UX 2016
Gold
Eric Shumake
Diagnosis UX: Building Influence in Healthcare Design
2026 • Rosenfeld Community
Victor Lombardi
Bridging Design and Climate Science
2024 • Climate UX Interest Group
Dagmara Kukawka
Tiny team, moonshot impact: Democratizing research across continents
2026 • Advancing Research 2026
Gold
Alëna Iouguina
Designing Systems at Scale
2018 • DesignOps Summit 2018
Gold
Yasmine Khan
Checking Bias and Listening to Financially Vulnerable Americans
2020 • Advancing Research 2020
Gold

More Videos

Sofía Delsordo

"Pat Helisco funds projects that have social impact and provides designers space to exhibit and connect with stakeholders."

Sofía Delsordo Kassim Vera

Public Policy for Jalisco's Designers to Make Design Matter

December 8, 2021

"UX success equals team success."

Product and Design at Bloomberg: A 15-year Evolution

December 6, 2022

Liza Pemstein

"Research is a sales role at its heart, delivering value to people to drive sustainable growth."

Liza Pemstein Jane Davis

Scaling Research Via an Ops First Model at Clever

March 27, 2023

Kara Kane

"Ethics and power in design are changing and need to continue evolving over the next decade."

Kara Kane

Theme One Intro

November 16, 2022

Mark Interrante

"You have to check the AI’s work and provide feedback—just like you would with a human assistant."

Mark Interrante Harry Max

AI for Prioritization (3rd of 3 seminars)

July 11, 2024

Sam Proulx

"Multiple payment providers aren’t just a feature; they’re an accessibility lifeline for people who can’t read or reach their credit card easily."

Sam Proulx

Online Shopping: Designing an Accessible Experience

October 3, 2023

Rich Mironov

"Most product managers are wide, most UX and engineers are deep — that’s just the nature of the roles."

Rich Mironov

How Can Product Managers and UXers Help Each Other (and Why are Product Folks so Annoying Sometimes)?

December 6, 2022

Juhan Sonin

"The more ideas you make, the quality of your ideas also goes up."

Juhan Sonin

Design Now! The Agenda for Action

September 4, 2025

Mansi Gupta

"Women’s empowerment is often glorified but doesn’t necessarily meet their needs beneath the surface."

Mansi Gupta

Drawing from Feminist Practice to Make Inclusive Design Operational

September 9, 2022