Rosenverse

Log in or create a free Rosenverse account to watch this video.

Log in Create free account

100s of community videos are available to free members. Conference talks are generally available to Gold members.

About Design Organizations (Videoconference)
Monday, May 13, 2019 • DesignOps Community
Share the love for this talk
About Design Organizations (Videoconference)
Speakers: John Maeda and Alison Rand
Link:

Summary

John Maeda is famous for many things, including the annual Design in Tech Report. In this session, he and community co-curator Alison Rand dive into section 2 of the report and discuss Design Org maturity and how that relates to culture, talent, leaders, systems, and operations.  

Key Insights

  • Design ops is essential for scaling design teams, especially in mature or late-stage tech companies preparing for scale.

  • Design faces unique scaling challenges because tooling and workflows haven’t evolved as fast as development environments.

  • Design culture depends heavily on leadership fostering growth and valuing career development, not just output.

  • Economic pressure to prove design's value conflicts with traditional art school mindsets that avoid focusing on profit.

  • The word 'design' is often misunderstood internally and externally, leading to division; reframing around CX helps unify teams.

  • AI automation risks perpetuating biases unless inclusion is prioritized early in design and development.

  • Change management for design ops is inherently challenging and often met with resistance because humans instinctively resist change.

  • Successful change requires persistence, willingness to compromise, and self-renewal practices like Gardner’s framework.

  • Respect and partnership across disciplines enhance collaboration; simple acts like sharing or eating together build trust.

  • Ops roles are fundamentally supportive and often thankless, but critical as agents of change enabling teams to function better.

Notable Quotes

"There is no magical tool that lets you scale designers the way you scale developers."

"Designers still love Adobe Photoshop even though the tooling hasn’t moved as quickly as other fields."

"Design can have an impact on the bottom line, but that puts pressure on design to justify its value economically."

"Design is often subordinate to marketing and product management because those functions came first historically."

"Leading with the customer inside and out, rather than any one discipline, is key for true teamwork."

"If you feel like a doormat trying to earn your place in design, sometimes the best advice is to change jobs."

"The pain you feel in driving change is the pain of growth—you have to sign up for it and keep going."

"You have to give respect to get respect—it's the foundation for connecting people across teams."

"Understanding computation is critical to understanding modern tech, more so than design alone."

"Design ops professionals need to embrace their role as agents of change, supporting others but often facing resistance."

Ask the Rosenbot
Stop Talking, Start Doing
2017 • Enterprise Experience 2017
Gold
Alla Weinberg
Cross-Functional Relationship Design
2022 • Design in Product 2022
Gold
Bria Alexander
Opening Remarks
2021 • DesignOps Summit 2021
Gold
Alicia D. Johnson
Disasters and the 21st Century
2021 • Civic Design 2021
Gold
The Unspoken Complexity of “Self-Care” with Deanna Zandt
2022 • Civic Design Community
Ops without Designers
2018 • DesignOps Summit 2018
Gold
Sam Proulx
Mobile Accessibility: Why Moving Accessibility Beyond the Desktop is Critical in a Mobile-first World
2022 • Advancing Research 2022
Gold
Sandra Camacho
Creating More Bias-Proof Designs
2025 • Rosenfeld Community
April Reagan
Look, Think, Act: The Futures-Smart Design Organization
2021 • DesignOps Summit 2021
Gold
Jaskiran Kang
Why Community is Key to Professionalizing Design (Videoconference)
2022 • Civic Design Community
Andy Barraclough
From Costly Complexity to Efficient Insights: Why UX Teams Are Switching To Voxpopme
2024 • DesignOps 2024
Gold
Peter Van Dijck
Building the Rosenbot
2024 • Designing with AI 2024
Gold
Giff Constable
Financial fluency for product leaders: AMA with Giff Constable (Videoconference)
2024 • Rosenfeld Community
Ariel Kennan
Building a Design Culture
2017 • Enterprise Experience 2017
Gold
Bria Alexander
Opening Remarks Day 1
2024 • Advancing Research 2024
Gold
Scott Jensen
Short Take #2: UX/Product Lessons from Your Industry Peers
2022 • Design in Product 2022
Gold

More Videos

Jennifer Kanyamibwa

"I titled my speech a blueprint because it’s a series of lessons I’ve learned throughout my career."

Jennifer Kanyamibwa

Creating the Blueprint: Growing and Building Design Teams

November 8, 2018

Brigette Metzler

"We want to create clarity because lack of clarity is why we struggle with research repositories."

Brigette Metzler Dana Chrisfield

Research Repositories: A global project by the ResearchOps Community (Videoconference)

August 27, 2020

Carl Turner

"Hardest to uncover are the unconscious assumptions people make about how things should be done."

Carl Turner

You Can Do This: Understand and Solve Organizational Problems to Jumpstart a Dead Project

March 28, 2023

John Mortimer

"Gina was closing the dots and shifting perspective from a designer closer to the business."

John Mortimer Milan Guenther Lucy Ellis Patrick Quattlebaum

Panel Discussion

December 3, 2024

Dante Guintu

"Onboarding is a marathon, not a sprint; knowledge needs to be spread out over a feasible timeline."

Dante Guintu

How to Crush the Talent Crunch

September 8, 2022

Richard Buchanan

"Intuition is the ability to see a connection so important that you could build a system out of it."

Richard Buchanan

Creativity and Principles in the Flourishing Enterprise

June 15, 2018

Dan Willis

"Many of us have worked as outsiders, insiders, and then outsiders again throughout our careers."

Dan Willis

Theme 3: Intro

January 8, 2024

Dan Ward

"We do experiments to learn, and if we learn something, then it’s a successful experiment."

Dan Ward

Failure Friday #1 with Dan Ward

February 7, 2025

Chris Geison

"We need to step out from informing decisions and into becoming changemakers."

Chris Geison

Theme Two Intro

March 28, 2023