Rosenverse

Shaping the Next Era of UX Research: Collaborative Forum

Gold
Tuesday, March 11, 2025 • Advancing Research 2025
Share the love for this talk
Shaping the Next Era of UX Research: Collaborative Forum
Speakers: Taylor Klassman
Link:

Summary

In this session, we’re not just discussing UX Research as it is—but would it could be. Taylor Klassman, Director of UX Research at Dscout, will lead an interactive exploration of bold “What If?” scenarios that challenge assumptions and open new possibilities for the future of our field. Framed around the Four Pillars of Controlling Our Destiny—Purpose, People, Process, and Progress, this session will tackle the evolving role of research amidst shifting budgets, AI-driven automation, and the increasing speed of decision-making. Through engaging discussions and Miro usage, we’ll explore how UX researchers can adapt to external forces or take control of our future.

Key Insights

  • UX research currently lives in tension between AI optimism and skepticism, reflecting deep uncertainty about automation's role.

  • Perceived value of research fluctuates; some feel devalued while others, like Robert, emphasize relational power to amplify impact.

  • Job market insecurity contrasts with investments in research operations maturation, creating complex career dynamics.

  • Scientific rigor often clashes with corporate decision-making realities, calling for adaptive research processes, as discussed by Julie and Kristen.

  • Remote environments challenge traditional methods of stakeholder engagement and relationship-building, reducing immersive experiences.

  • Visualizing research impact as an evolving story rather than static metrics (like CSAT) can better communicate progress over time.

  • The UX field is expanding and blending with other disciplines, causing identity tensions and pushback on role boundaries.

  • Democratizing research as a business skill can be beneficial but requires experts to maintain rigor and questionable findings.

  • Long game tactics, such as Trojan horse research, help practitioners create meaningful impact within organizational constraints.

  • Technology and design choices reflect embedded worldviews; UX professionals hold power to influence these decisions toward inclusivity.

Notable Quotes

"We have these four pillars—purpose, people, process, and progress—that ground our thinking about UX research's future."

"AI-driven results are often 30 to 50 percent hallucinogenic—meaning not real—so we need to be cautious about overreliance."

"Our truth is no longer singular; transparency and comprehensive storytelling are more important than ever in research."

"In a remote environment, building authentic, deep relationships with stakeholders is a key skill for researchers."

"Sometimes we have to do a bait and switch—meet organizational demands but turn that into opportunities to learn."

"Democratizing research is okay as long as we remain experts in rigorous methods and question questionable research kindly."

"We often adapt within imperfect systems rather than fight them outright, aiming for longer-term change."

"Impact of research is not always immediate or linear; it can be a long-term, complex process to measure."

"The UX field's expansion leads to pushback—people ask why researchers talk about areas owned by others like OCM."

"Technology is a series of choices designers and technologists make, often small but impactful; we must demand better choices that work for all of us."

Ask the Rosenbot
Janelle Estes
UX Research Trends
2021 • Advancing Research Community
Laura Gatewood
Beyond Buzzwords: Adding Heart to Effective Slack Communication
2024 • DesignOps Summit 2024
Gold
Sarah Auslander
Insights Panel
2022 • Civic Design 2022
Gold
Amahra Spence
Designing for Liberation, Rehearsing Freedom
2022 • Civic Design 2022
Gold
Ash Brown
Silver Linings: What DesignOps Learned in the Shift to WFH
2020 • DesignOps Summit 2020
Gold
Robin Beers
Navigating organizational systems: Rethinking researcher’s role in driving change
2025 • Advancing Research 2025
Gold
Sofia Quintero
The Product Philosophy Behind EnjoyHQ
2021 • Advancing Research 2021
Gold
Tess Dixon
C'mon Get Happy
2021 • DesignOps Summit 2021
Gold
Kristen Honey
"Let’s Talk About Data and Crisis”: Public Digital Service Delivery = Open Data + Human Centered Design
2021 • Civic Design Community
Adam Cutler
Discussion
2016 • Enterprise UX 2016
Gold
Alison Rand
Scaling Impact with Service Design
2021 • DesignOps Community
Sam Proulx
Accessibility: An Opportunity to Innovate
2022 • Design at Scale 2022
Gold
Emily DiLeo
Stronger Together: Lessons Learned from UX Research Ops
2024 • DesignOps Summit 2024
Gold
Margot Bloomstein
Fostering Trust in Your Brand and Beyond
2020 • Enterprise Community
Megan Blocker
Panel: Excellence in Impact
2024 • Advancing Research 2024
Gold
Gina Mendolia
Coordinated collaboration: a Service Design & DesignOps love story
2025 • Advancing Service Design 2025
Gold

More Videos

Gillian Salerno-Rebic

"We encourage teams to build simulated persona testing into regular rituals—daily, weekly, or quarterly—to continuously refine messaging."

Gillian Salerno-Rebic Mark Micheli

From Insight to Impact: How JourneySpark Used WEVO Pulse + Pro to Drive a 50% Lift in Ad Engagement

June 11, 2025

Jen Cardello

"In decentralized teams, the risk is redundant insights and lack of cumulative knowledge."

Jen Cardello Dr. Shadi Janansefat Alex Wright

Curating insight: Strategies for integrating knowledge across research functions

March 11, 2025

Alexandra Schmidt

"Enterprise UX often pulls designers into adoption and training roles, even if that feels outside traditional design work."

Alexandra Schmidt

Enterprise UX Playbook

December 1, 2022

Christian Crumlish

"If you put yourself between the C-suite and the product teams, you become a bottleneck with no time for actual leadership."

Christian Crumlish Wendy Johansson Rich Mironov Aditi Ruiz Adam Thomas

Afternoon Insights Panel

December 6, 2022

Uday Gajendar

"This is a conversation, a conference is just a polished snapshot of a conversation that’s happening."

Uday Gajendar Louis Rosenfeld

Day 1 Welcome

June 4, 2024

Silke Bochat

"Please don’t delegate hiring to HR—hiring managers must set clear criteria and be personally involved to avoid bias."

Silke Bochat

5 Antifragile Strategies for a DesignOps 2.0

September 23, 2024

Isaac Heyveld

"The chief of staff serves as a bridge between the design program managers, executive assistants, and other ux and product chiefs of staff."

Isaac Heyveld

Expand DesignOps Leadership as a Chief of Staff

September 8, 2022

John Cutler

"These aren't linear; every circle or box has multiple lines into it—our work does not fit neatly into trees or pyramids."

John Cutler

The Alignment Trap

November 29, 2023

Gabrielle Verderber

"If folks can't find the information, it doesn't matter how well it is written."

Gabrielle Verderber

Documentation Your Team Will Actually Use

October 3, 2023