Uday Gajendar
UX Design Leader
With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.
Rosenverse talks by Uday:
" Designers must understand their domain deeply or risk being glorified production artists. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Theory at its most fundamental just means if something A happens, then something B will happen. "
From AI to Zeitgeist: Theory as the design antidote to AI hype
March 27, 2025
" Melissa Burnett is a creator of order out of chaos, leader of leaders. "
Day 2 Welcome
June 5, 2024
" Sponsor sessions are not just salesy sessions; they’re actually really fantastic sessions put on by your peers. "
Day 1 Welcome
June 4, 2024
" Give a s**t about your topic. If you’re not trying to change something, why are you on stage? "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" We held an open dialogue on how designers deal with imperfect and incomplete data amid delivery pressures. "
Theme Four Intro
June 6, 2023
" We want to ensure that there is continuity of a conversation that engages the themes and various perspectives. "
Theme One Intro
June 6, 2023
" Journaling your stress triggers helps you become self-aware and anticipate stress responses rather than fight them. "
Leading through the long tail of trauma
July 13, 2022
" Self-care is as much about preparing before you enter the field as it is about debriefing afterwards. "
Leading through the long tail of trauma
July 7, 2022
" Breaks equalize stress and can prevent trauma responses from spilling over. "
Leading through the long tail of trauma
July 7, 2022
" To do this work, you can’t do it with a JIRA ticket. "
The Rise of Meta-Design: A Starter Playbook
May 19, 2022
" You have to build something, ship something, and make something especially when dealing with hundreds of thousands of objects. "
Theme 1: Introduction
June 9, 2021
" When I see users saying, oh my goodness, I didn’t know it did that, that’s a clear sign of too much complexity. "
Discussion
May 13, 2015
" That seven-foot-wide diagram was our product, not just the cleaned-up UI screens—this artifact triggered a whole new conversation. "
The Wicked Craft of Enterprise UX
May 13, 2015