Uday Gajendar
UX Design Leader
With 20+ years of expertise, Uday Gajendar has designed enterprise B2B SaaS products, consumer apps, mobile payments, creative tools, and automation workflows at Citrix, Netflix, PayPal, Adobe, and Automation Anywhere. He has written for ACM Interactions and spoken at IxDA, IA Summit, The Fluxible, and UX Australia. Uday has guest lectured at CCA’s IxD and DMBA programs and Carnegie Mellon’s M-HCI program. Most recently, he was a design director at Aurora Solar, leading a team to redesign its core sales product. He also curates Rosenfeld Media’s bi-weekly newsletter and has helped organize conferences on “Enterprise UX” and “Designing with AI”.
Rosenverse talks by Uday:
" The grownups’ table is where we talk about business problems and organizational complexity, not just sketching. "
10 Years of Enterprise UX: Reflecting on the community and the practice
June 18, 2025
" Skill boot camps don’t create a movement; they’re tactical and don’t provide a cohesive set of ideas. "
From AI to Zeitgeist: Theory as the design antidote to AI hype
March 27, 2025
" We have a code of conduct. It’s not just window dressing, it’s the front door to a process with people behind it. "
Day 2 Welcome
June 5, 2024
" We want you to feel a very strong invitation from us to participate. "
Day 1 Welcome
June 4, 2024
" Iteration means don’t prepare your talk the night before. Start early, practice, and evolve your message over time. "
Coffee with Lou #3: What Makes for a Successful UX Conference Presentation?
May 2, 2024
" Designing with data is not about collaborating with a quirky Android from Star Trek. "
Theme Four Intro
June 6, 2023
" Paul will help us go a little meta to parse what it means to think of systems shaping the 21st-century organization. "
Theme One Intro
June 6, 2023
" Journaling your stress triggers helps you become self-aware and anticipate stress responses rather than fight them. "
Leading through the long tail of trauma
July 13, 2022
" There are no best practices in trauma-informed design because every person and culture is unique. "
Leading through the long tail of trauma
July 7, 2022
" Being trauma informed is not a destination but a journey of continuous learning and unlearning. "
Leading through the long tail of trauma
July 7, 2022
" The poetic and humanistic aspects of design are getting squeezed out by prescriptive delivery models. "
The Rise of Meta-Design: A Starter Playbook
May 19, 2022
" Mergers and acquisitions require us to carefully avoid pitfalls when unifying user experiences. "
Theme 1: Introduction
June 9, 2021
" Creative conversations combined with material for quick prototyping let you get fast feedback on messy whiteboard ideas. "
Discussion
May 13, 2015
" That seven-foot-wide diagram was our product, not just the cleaned-up UI screens—this artifact triggered a whole new conversation. "
The Wicked Craft of Enterprise UX
May 13, 2015