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Opening Remarks Day 2
Gold
Tuesday, March 26, 2024 • Advancing Research 2024
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Opening Remarks Day 2
Speakers: Bria Alexander and Louis Rosenfeld
Link:

Summary

On day two of the Rosenfeld Media conference, the speaker opens with seating instructions to help accommodate late arrivals. They highlight that attendees do not need to take notes as all session materials, including sketch notes, resources, and recordings, will be available online shortly after presentations. Attendees are encouraged to submit questions in dedicated Slack channels for each talk, with the speaker reading questions from an iPad at the podium. The speaker also reminds participants that Rosenfeld Media staff and volunteers, identifiable by black hats, are available to assist both in-person and virtual attendees. Sponsors such as Spr, dscout, UserTesting, and others receive recognition for their support, including digital swag offers accessible via a QR code or a URL. Finally, the speaker promotes the Rosenfeld Bookstore near the venue gift shop, where attendees can purchase and get books signed by Rosenfeld authors. Throughout, the tone is encouraging and supportive, aimed at enhancing the attendee experience.

Key Insights

  • Attendees do not need to take notes because complete resources and recordings are available online shortly after talks.

  • Questions for speakers should be submitted via Slack in specific pinned channels to ensure they are seen and addressed.

  • Volunteers wearing distinctive black Rosenfeld Media hats are available onsite to help attendees with any needs.

  • Sponsors play a key role in the conference by providing digital swag and supporting the event financially and logistically.

  • A QR code and URL link provide easy access to the digital swag bag with offers from sponsors and the conference team.

  • The Rosenfeld Bookstore offers signed copies of new and classic books by Rosenfeld authors, enhancing attendee engagement.

  • The conference deviates from traditional Q&A lines by managing questions digitally through Slack for greater efficiency.

  • Clear communication about the code of conduct and participant expectations is provided via the conference website.

  • Support for virtual participants is emphasized alongside in-person attendee support, highlighting an inclusive event approach.

  • The conference provides a digital and physical experience blending traditional elements like signed books with modern technology like Slack and QR codes.

Notable Quotes

"Everyone’s sitting on the aisle, on your right, my left, you gotta scoot over like two seats."

"There’s no need to take any notes, we have sketch notes, session notes, resource lists, and recordings all available."

"If you have questions for the speakers, put them in Slack under the associated thread."

"Volunteers here at this conference are wearing their little black Rosenfeld Media hats and they’re here to help you."

"You can reach out to us anytime at conferences@rosenfeldmedia.com if you need help of any sort."

"We could not do this conference without our sponsors, you add the magic and the special touch."

"Take a picture of the QR code over here, and it should pop up a link towards a digital swag bag."

"Please stop by the Rosenfeld Bookstore for some signed books by our awesome authors."

"Every talk you hear today has a pinned channel discussion with it in our Slack community."

"If these two voices don’t work for you, you can also reach out for help through the specified email or onsite volunteers."

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