Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Who does the math: A designer’s journey in building an AI-based tutoring app

Gold
Tuesday, June 10, 2025 • Designing with AI 2025

This video is featured in the Designing with AI 2025 playlist.

Share the love for this talk
Who does the math: A designer’s journey in building an AI-based tutoring app
Speakers: Aras Bilgen
Link:

Summary

We built a novel math tutoring app for 11-year-olds in the UK. Since this was our first AI project, we expected lots of technical issues. Those happened and on top of it, we ended up questioning the value of designers in AI-driven products.

Key Insights

  • Designing AI products demands a strong understanding of AI’s inner workings to anticipate challenges and create meaningful alternatives.

  • AI model updates can unpredictably impact performance, requiring flexible design solutions and rapid iteration.

  • The Boost 11 Plus app used photography and step-by-step AI tutoring to assist stressed students and their families effectively.

  • Strict SLAs, like 24-hour design comment turnarounds, help teams manage rapid changes and keep alignment in AI projects.

  • Design principles such as avoiding gamification and clarifying the app is a calculator, not a person, were crucial to maintaining ethical clarity.

  • Designers face loss of traditional precision and predictability when designing with large language models due to their inherent opacity.

  • Rapid AI advances demand constant adaptation; designers must create multiple design alternatives to navigate ambiguity.

  • The plastics analogy illustrates how shiny new technologies can deliver powerful capabilities but carry unforeseen long-term harms and ethical risks.

  • AI’s environmental cost, like energy use for generating content, is significant and often overlooked in design and deployment choices.

  • AI systems can diminish critical cognitive skills like memory and critical thinking, highlighting the need for mindful usage and design.

Notable Quotes

"The app reads the question and prepares tutoring material, then helps solve it step by step or through chat if further questions remain."

"We realized designing for AI is very different from other computational mediums we used before."

"Understanding the lifecycle of AI code is essential because AI is essentially code running in constant evolution."

"With LLMs, precision is not possible; no one really knows why it decided what to say."

"AI is like plastics on the surface — it gives amazing powers but has hidden damages we must not repeat."

"Design is an excellent way to navigate chaos, turning ambiguity into direction through alternatives."

"We used design principles like look but don't copy, this is a calculator not a person, and no gamification to guide tough decisions."

"AI companies focus on the shiniest thing that comes without caring about stability or reliability."

"It costs about as much as a bottle of water in energy to generate a single email from an LLM system."

"AI users have reduced critical thinking skills within just two years of using AI-assisted tools."

Ask the Rosenbot
Greg Petroff
The Compass Mission
2021 • Advancing Research 2021
Gold
Daniel Korczynski
Why AI Is Bad at Research (and how to make it actually useful)
2026 • Advancing Research 2026
Conference
Tamara Kartoziia
Think global, adapt local: how service design accelerated B2B market entry by 6 months
2025 • Advancing Service Design 2025
Gold
Melissa Eggleston
Practical People Skills for Building Trust on Teams and with Partners
2021 • Civic Design 2021
Gold
Adrian Howard
Sturgeon’s Biases
2024 • DesignOps Summit 2024
Gold
John Cutler
The Alignment Trap
2023 • Design in Product 2023
Gold
Andy Barraclough
From Costly Complexity to Efficient Insights: Why UX Teams Are Switching To Voxpopme
2024 • DesignOps Summit 2024
Gold
Erika Flowers
AI-Readiness: Preparing NASA for a Data-Driven, Agile Future
2025 • Designing with AI 2025
Gold
Kevin Bethune
Gatekeepers and Servant Leadership
2020 • DesignOps Community
Elena Naids
The Power of Difficult Conversations: A Case Study on How We Introduced Design Ops in the Federal Government Space
2023 • DesignOps Summit 2023
Gold
Jon White
Unsticking Research for Better Information Flow
2026 • Advancing Research 2026
Conference
Steve Portigal
War Stories LIVE! Q&A-Discussion
2020 • Advancing Research 2020
Gold
Kate Towsey
Shaping the future of research ops: Expanding roles and strategies for a more integrated research ecosystem
2025 • Advancing Research 2025
Gold
Carol Massa
Designing Health: Integrating Service Design, Technology, and Strategy to Transform Patient and Clinician Experiences
2024 • Advancing Service Design 2024
Gold
Sarah Gallimore
Inspire Progress with Artifacts from the Future
2022 • Civic Design 2022
Gold
Alissa Briggs
How to Coach Enterprise Experimentation
2015 • Enterprise UX 2015
Gold

More Videos

Sheri Byrne-Haber

"Accessibility isn't about dumbing down interfaces; except for color, most guidelines do not require changing the look or behavior of components."

Sheri Byrne-Haber

The Importance of Accessible Design Systems

January 8, 2024

Mujtaba Hameed

"AI can’t yet fully replace bespoke and careful proposal building, though it helps junior researchers draft the first outlines."

Mujtaba Hameed

The new horizon of ethnography: using AI to unlock the full potential of in-person research

March 11, 2026

Sofía Delsordo

"The Ministry of Culture will be the only government office totally open for public use."

Sofía Delsordo Kassim Vera

Public Policy for Jalisco's Designers to Make Design Matter

December 8, 2021

Dave Hoffer

"Put yourself in the hiring manager’s shoes; they scan quickly and want to see a fit fast."

Dave Hoffer Joanne Weaver

UX Job Search AMA #2 with Joanne Weaver and Dave Hoffer

April 3, 2025

Liam Thurston

"When your team sees themselves in your North Star and structure, they feel safe, secure, and inspired to stay."

Liam Thurston

Why Your Design Team Is Quitting, And How To Fix It

June 10, 2022

Shipra Kayan

"AI is not just speeding up what I used to do, it's changing what I used to do."

Shipra Kayan Robert Kortenoeven Eileen Tang

Emerging principles for using AI in Design: What the product design team at Miro has learned from deeply integrating AI in their workflow

June 11, 2025

Dharani Perera

"Visualization isn’t about beautiful artifacts but about creating accessible spaces for stakeholders to collaborate."

Dharani Perera

The mandala of service design: unlocking alignment and action through service design

November 20, 2025

Jorge Arango

"Doing this tagging manually would have taken me around 10 hours of mind-numbing work."

Jorge Arango

[Demo] How to re-categorize content at scale using LLMs

June 5, 2024

Audrey Crane

"Even teams with dedicated designers sometimes have gaps because designers get pulled to other priorities."

Audrey Crane

Shadow Design–Where Else is Design Happening in Your Organization?

April 20, 2023