Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Panel: Design Systems and Documentation
Gold
Tuesday, November 7, 2017 • DesignOps Summit 2017
Share the love for this talk
Panel: Design Systems and Documentation
Speakers: Dave Malouf and Amy Thibodeau
Link:

Summary

Designers need to work with developers. One of the core ways they have learned to do this is by taking something from the designer’s playbook—pattern languages—and mapping that against one of the chief learnings from contemporary engineering: componentization. By using design systems and associated object based documentation systems, design leaders have helped to reshape the designer/developer universe and improve operations within the software development lifecycle. Facilitated by Dave Malouf.

Key Insights

  • Design system governance works best when balancing clear ownership with open contribution and advocacy, rather than rigid enforcement of rules, as demonstrated by Shopify’s Polaris.

  • Treating a design system as a product with a dedicated team, agile planning, and rigorous testing ensures scalability and reliability, as seen in GE’s fourth-generation system.

  • Usability directly impacts customer value; effective design systems enable designers to focus on solving meaningful problems rather than reinventing UI elements.

  • Co-creation with cross-functional teams fosters better alignment and adoption of design systems, minimizing the disconnect between abstract design and real product needs.

  • Accessibility and responsiveness are core usability targets that must be integrated into design system components, supported by close designer-developer collaboration.

  • Design constraints imposed by design systems can boost creativity by freeing designers from trivial stylistic decisions, allowing focus on higher-level user experience problems.

  • Design systems need flexible patterns to avoid frustrating designers and ensure the system supports diverse applications, avoiding overly narrow, product-specific constraints.

  • Operationalizing design systems requires tooling that synchronizes design assets (e.g., code libraries, sketch symbols) and automation that facilitates contributions and usage feedback.

  • Automated enforcement tools like Shopify’s 'worry bot' can improve content consistency by providing real-time feedback, supplementing but not replacing documentation.

  • Stress-testing components in real product environments exposes limitations early, guiding improvements and preventing broken experiences when deployed at scale.

Notable Quotes

"We hadn’t really thought about governance up front at all, which is not the ideal way to do something like that."

"A design system that isn’t dynamic and doesn’t allow for contribution across the company is probably going to become stale very quickly."

"Our mantra is tools, not rules. Make it easier for people to do their jobs and they’ll use the design system."

"We started talking about creating alignment through co-creation, and we’ve found that to be the single best way to get people to really buy into the ideas."

"Usability is like the bottom of Maslow’s hierarchy of needs of a product experience."

"Design system’s job is to enable designers and developers to rapidly iterate through ideas to solve real user problems."

"Constraints are a key element to creativity. Without constraints design can turn into something ungrounded."

"For every component, we start with its purpose to emergent need, grounding us in the user experience."

"We have to make it super easy for developers, because if developers find it easier, then designers will automatically like using it."

"Break your design system components; stress test them to see where they break before they go out into the wild."

Ask the Rosenbot
Jemma Ahmed
Theme 2 Intro
2024 • Enterprise Experience 2020
Gold
Ariel Kennan
Theme 2 Intro
2021 • Civic Design 2021
Gold
Kristin Skinner
Theme 2: Introduction and Provocation
2024 • DesignOps Summit 2020
Gold
Rachel Posman
A Closer Look at Team Ops and Product Ops (Two Sides of the DesignOps Coin) (Videoconference)
2020 • DesignOps Community
Chris Geison
What is Research Strategy?
2021 • Advancing Research 2021
Gold
Zen Ren
Taking Inspiration from Instructional Design for Research
2022 • Advancing Research 2022
Gold
Kevin M. Hoffman
Theme 2: Enterprise Team Journey
2019 • Enterprise Experience 2019
Gold
JJ Kercher
A Roadmap for Maturing Design in the Enterprise
2018 • Enterprise Experience 2018
Gold
Maria Skaaden
Panel Discussion: Methodologies and Work Environments
2018 • DesignOps Summit 2018
Gold
DesignOps Community Sensing Session (Videoconference)
2021 • DesignOps Community
Brenna Fallon
Learning Over Outcomes
2019 • DesignOps Summit 2019
Gold
Bob Baxley
Theme 4: Intro
2024 • Enterprise Experience 2020
Gold
Lori Muszynski
Keeping Design Weird
2023 • DesignOps Summit 2023
Gold
Greg Nudelman
Designing Conversational Interfaces (Videoconference)
2019 • Enterprise Community
Tutti Taygerly
Make Space to Lead
2021 • Design at Scale 2021
Gold
Tony Turner
Capturing Deep Insights
2021 • DesignOps Summit 2021
Gold

More Videos

Jennifer Kanyamibwa

"Transparency is building respect for what your teammates do."

Jennifer Kanyamibwa

Creating the Blueprint: Growing and Building Design Teams

November 8, 2018

Brigette Metzler

"Research repositories and libraries are social things."

Brigette Metzler Dana Chrisfield

Research Repositories: A global project by the ResearchOps Community (Videoconference)

August 27, 2020

Carl Turner

"We converted process boxes directly into user stories to create a common language for the team."

Carl Turner

You Can Do This: Understand and Solve Organizational Problems to Jumpstart a Dead Project

March 28, 2023

John Mortimer

"Often we designers are in IT departments, separate from the larger organization; that boundary is a hurdle to overcome."

John Mortimer Milan Guenther Lucy Ellis Patrick Quattlebaum

Panel Discussion

December 3, 2024

Dante Guintu

"Extended radio silence to candidates was unnerving and one of the unpleasant truths we heard from teammates."

Dante Guintu

How to Crush the Talent Crunch

September 8, 2022

Richard Buchanan

"Creativity means a change in perception, from the familiar to the unfamiliar, even initially ridiculous."

Richard Buchanan

Creativity and Principles in the Flourishing Enterprise

June 15, 2018

Dan Willis

"Outsider versus insider is a cute bunny, but it’s kind of an artificial separation."

Dan Willis

Theme 3: Intro

January 8, 2024

Dan Ward

"We do experiments to learn, and if we learn something, then it’s a successful experiment."

Dan Ward

Failure Friday #1 with Dan Ward

February 7, 2025

Chris Geison

"We need to step out from informing decisions and into becoming changemakers."

Chris Geison

Theme Two Intro

March 28, 2023