Rosenverse
Theme 1 Intro

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme 1 Intro

Gold
Monday, March 25, 2024 • Advancing Research 2024
Share the love for this talk
Theme 1 Intro
Speakers: Christopher Geison
Link:

Summary

Chris welcomes attendees to the Advancing Research conference in New York, sharing his personal East Coast roots and current ties to the city. He stresses the importance of naming the trauma caused by the pandemic and massive layoffs within the research field to move forward collectively. The conference purpose is to enhance strategic influence of research within organizations to combat extractive practices and increase impact. Chris credits co-curators Gem and Lou for innovating the speaker selection process through panel discussions that shape the conference themes. The day’s agenda features Neil Berry discussing connecting product and brand through cultural trends, Andy War urging the unification of research functions, and Nini Kajaro sharing her experience moving research out from under UX for greater influence. Robin Beers encourages shifting research focus towards understanding company culture for broader impact. After lunch, Fatima Richmond shares a vision of research operations as engines of strategic influence, Peter Levin challenges traditional research categorizations by promoting solving present problems, and Trisha Wang closes with a provocative perspective on researcher roles amid AI’s rise. Chris closes with a personal note on sobriety, urging inclusivity at the conference’s social events and reminding attendees of quiet rooms and support options for neurodivergent, new parents, or those observing religious practices, fostering an environment of welcome and care.

Key Insights

  • •

    Naming collective trauma from the pandemic and recent layoffs is essential for the research community to move forward.

  • •

    There is an urgent need for research teams to gain greater strategic influence within their organizations to counteract exploitative practices.

  • •

    Unifying research functions under one umbrella can strengthen organizational influence and cohesion.

  • •

    Separating research organizations from UX departments can enhance the research team’s ability to influence company decisions.

  • •

    Focusing research not only on product insights but also on the culture of the organization can drive broader impact.

  • •

    Research operations should be envisioned as strategic engines that drive influence within organizations.

  • •

    Solving immediate, practical problems can reveal greater organizational possibilities beyond the tactical/strategic research divide.

  • •

    Researchers need to reconceive their relationship with emerging AI technologies, aiming to shape rather than just use them.

  • •

    A collaborative, iterative speaker preparation process, though challenging, improves the quality and cohesion of conference presentations.

  • •

    Creating an inclusive conference environment supporting sobriety, neurodivergence, new parents, and religious observers strengthens community bonds.

Notable Quotes

"We need to name the trauma in order to move forward."

"Layoffs wiped out 20, 50, even 75% of research teams in profitable companies."

"Evidence-based strategies focused on human beings may hold the key to breaking free from exploitative practices."

"Product and brand are two sides of the same coin, tied together through cultural trends."

"Unifying research functions under one umbrella gives us more influence in organizations."

"Removing research from underneath UX has increased our ability to influence at Salesforce."

"We need to turn our skills toward observing the culture of the companies we’re in."

"Research operations can and should be engines of strategic influence."

"The best entry point to organizational influence is solving the problems right in front of us."

"Researchers must be shapers of AI technology and not simply users of it."

Ask the Rosenbot
Onur Kocan
Understanding the Strategy for Civic Design in a Complex City: Istanbul
2022 • Civic Design 2022
Gold
Bria Alexander
Day 2 Welcome
2024 • DesignOps Summit 2024
Gold
Jon Fukuda
All the Ops: Successful cross-functional collaboration
2025 • DesignOps Summit 2025
Gold
Patrizia Bertini
DesignOps + KPIs = Measure your Impact!
2024 • DesignOps Summit 2020
Gold
Noel Lamb
Cultivating Business Partnerships to Grow Research Ops
2022 • Advancing Research Community
Kristin Skinner
Group Activity: A Deep Dive Into Value and Outcomes
2019 • DesignOps Summit 2019
Gold
Tutti Taygerly
Videconference: How to Work with Difficult People with Tutti Taygerly
2020 • Enterprise Community
Connect with the Advancing Research Community
2026 • Advancing Research 2026
Gold
Sheryl Cababa
Thinking in systems to address climate with Sheryl Cababa
2024 • Climate UX Interest Group
Holly Cole
Understanding Experiences: When you have to do more than work
2018 • DesignOps Summit 2018
Gold
Michelle Morrison
Practice What You Preach
2024 • DesignOps Summit 2020
Gold
Megan Nipe
Human-Centered Design for Engagement: Maturing from Newsletterville to Personalized, One-to-One Messaging
2021 • Civic Design 2021
Gold
Sam Proulx
To Boldly Go: The New Frontiers of Accessibility
2022 • DesignOps Summit 2022
Gold
Sam Proulx
Prototype Reviews, People With Disabilities, and You
2021 • DesignOps Summit 2021
Gold
Billy Carlson
Principles of Team Wireframing
2023 • DesignOps Summit 2023
Gold
Rusha Sopariwala
Remote, Together: Craft and Collaboration Across Disciplines, Borders, Time Zones, and a Design Org of 170+
2022 • Design at Scale 2022
Gold

More Videos

Shipra Kayan

"VOC wasn’t a replacement for user research, but an enhancer that captured nuggets researchers might miss during discovery."

Shipra Kayan

How we Built a VoC (Voice of the Customer) Practice at Upwork from the Ground Up

September 30, 2021

Peter Morville

"The Library of Congress web presence was a findability nightmare, like the Winchester Mystery House."

Peter Morville

The Architecture of Understanding

May 13, 2015

Renee Reid

"I was kind of wandering around aimlessly trying to find the next job."

Renee Reid

Becoming a ResearchH.E.R (Highly Enterprise Ready)

June 3, 2019

Dane DeSutter

"Look at your old data again with a new lens; reanalyzing can save money and be less extractive."

Dane DeSutter

Keeping the Body in Mind: What Gestures and Embodied Actions Tell You That Users May Not

March 26, 2024

Sam Proulx

"A good two-factor system offers multiple methods, like authenticator apps, calls, and texts, with generous timeouts."

Sam Proulx

Online Shopping: Designing an Accessible Experience

October 3, 2023

Andrew Custage

"Balance UX and CX—making the site work technically is not enough if the content or experience isn’t meaningful."

Andrew Custage Michael Mallett

The Digital Journey: Research on Consumer Frustration and Loyalty

March 29, 2023

Shelby Switzer

"Be present, put devices down, turn off Slack notifications, and really engage."

Shelby Switzer

Making Space for Community Knowledge-sharing in a Distributed World

December 10, 2021

Llewyn Paine

"If we want our value to be defined as anything other than studies run, we must learn how to trace and articulate the actual business impact."

Llewyn Paine

Coexisting with AI: A practical guide for researchers to navigate tools, ethics, and integration

March 11, 2025

Robin Beers

"A metaphor is like a flashlight—it shines on some things and keeps others in the dark."

Robin Beers

Navigating organizational systems: Rethinking researcher’s role in driving change

March 13, 2025