Rosenverse

This video is only accessible to Gold members. Log in or register for a free Gold Trial Account to watch.

Log in Register

Most conference talks are accessible to Gold members, while community videos are generally available to all logged-in members.

Theme Two Intro
Gold
Tuesday, March 28, 2023 • Advancing Research 2023
Share the love for this talk
Theme Two Intro
Speakers: Chris Geison
Link:

Summary

The speaker opens by acknowledging the difficult climate of layoffs affecting the research community, including themselves, and emphasizes that despite these challenges, researchers must seize this moment to increase their value within organizations. Drawing from personal experience of previous layoffs, the speaker advocates for researchers to move beyond merely informing decisions and instead become active drivers of change. The talk outlines the structure of the conference day, which bridges broad societal concerns with practical research advancements. It introduces key speakers: Priorinal and Rita Khadri on using qualitative research and participatory methods to humanize AI innovation; Sarah Fatala presenting a nuanced framework to move beyond binary views of participatory research; Scott Please offering an unorthodox method to combine qualitative and quantitative thinking using conceptual mathematical models to enhance insights dissemination. Further, Mamgani discusses maintaining integrity in generative workshops, Carl Turner shares frameworks for diagnosing and reviving troubled projects, and Kristen Guth presents workshops for stakeholder alignment. Finally, Mike Oren proposes transforming research practices to mirror pharmaceutical industry models. The unifying theme is for researchers to leverage their unique position at the nexus of insight and action to fundamentally shift how organizations learn, think, and operate.

Key Insights

  • Layoffs in research fields, though disruptive, present opportunities for researchers to increase their organizational value by becoming changemakers.

  • Moving from informing decisions to actively driving change is critical for researchers to remain relevant and indispensable.

  • Participatory research should not be viewed as binary; frameworks like Sarah Fatala's help navigate degrees of participation.

  • Combining qualitative and quantitative research via mathematical conceptual models can make insights spread more viral within organizations.

  • Generative workshops like design sprints risk devolving into political theater without proper facilitation.

  • Understanding organizational culture with diagnostic frameworks can help revive apparently doomed projects.

  • Workshops that clarify and align stakeholders are vital tools for researchers acting as changemakers.

  • Qualitative research plays a key role in centering humans in AI innovation, especially through participatory methods.

  • Researchers occupy a unique position at the intersection of insight and action, which they must leverage to lead change.

  • Adopting models from other industries, like pharmaceuticals, can inspire transformative changes in research practice.

Notable Quotes

"This is a weird time for research. Layoffs have torn through our field. I've been laid off too."

"There's no better time to advance research than now."

"We don't just need to do a better job of articulating our value. We need to become more valuable."

"We need to step out from informing decisions and into becoming changemakers."

"Participatory research always seems like something you’re either doing or not doing—but more often than not, not doing."

"The talks today start more societal and foundational and end with advancing our day-to-day research practice."

"Researchers are positioned at the nexus of insight and action."

"What got us here won’t get us where we want to go."

"Generative workshops such as design sprints can devolve into political theater if we’re not careful."

"Let’s shake s*** up."

Ask the Rosenbot
Dante Guintu
How to Crush the Talent Crunch
2022 • DesignOps Summit 2022
Gold
Bria Alexander
Opening Remarks
2022 • DesignOps Summit 2022
Gold
Onur Kocan
Understanding the Strategy for Civic Design in a Complex City: Istanbul
2022 • Civic Design 2022
Gold
Etienne Fang
The Power of Care: From Human-Centered Research to Humanity-Centered Leadership
2021 • Advancing Research 2021
Gold
Veevi Rosenstein
Building for Scale: Creating the Zendesk UX Research Practice
2024 • Enterprise Experience 2020
Gold
Jorge Arango
Design as an Antidote to VUCA (Videoconference)
2019 • Enterprise Community
Adam Cutler
People + Places + Practices = Outcomes
2016 • Enterprise UX 2016
Gold
Sarah Brooks
Theme 3 Intro
2021 • Civic Design 2021
Gold
George Abraham
Design Systems To-Go: Introducing a Starter Design System, and Indigo.Design Overview (Part 1)
2021 • DesignOps Summit 2021
Gold
Irina Tikhonova
Small Wins, Big Impact: Leveraging and Elevating User Engagement
2021 • Civic Design 2021
Gold
Megan Campos
What Did I Miss? The Hidden Costs of Deprioritizing Diversity in User Research
2021 • Advancing Research 2021
Gold
Giff Constable
Financial fluency for product leaders: AMA with Giff Constable (Videoconference)
2024 • Rosenfeld Community
Sam Proulx
SUS: A System Unusable for Twenty Percent of the Population
2021 • Civic Design 2021
Gold
Dave Malouf
Theme 3: Introduction and Provocation
2024 • DesignOps Summit 2020
Gold
Crystal Yan
Building a Customer-Centric Culture
2020 • Advancing Research 2020
Gold
Nalini P. Kotamraju
Two Jobs in One: Being a “Leader who is a Researcher” and a “Researcher who is a Leader"
2021 • Advancing Research 2021
Gold

More Videos

Adam Cutler

"If designers spend more time talking about titles than their work, we’re just gazing into our navels."

Adam Cutler Karen Pascoe Ian Swinson Susan Worthman

Discussion

June 8, 2016

Peter Merholz

"Many product managers got their roles because they know the business or subject matter, but they don’t know how to manage product development."

Peter Merholz

The Trials and Tribulations of Directors of UX (Videoconference)

July 13, 2023

Lisa Welchman

"Governance is about decision making, not workflow processes."

Lisa Welchman

Cleaning Up Our Mess: Digital Governance for Designers

June 14, 2018

Vincent Brathwaite

"Green spaces in cities can greatly enhance our quality of life and resilience."

Vincent Brathwaite

Opener: Past, Present, and Future—Closing the Racial Divide in Design Teams

October 22, 2020

Brenna Fallon

"It matters what you build, but it matters more if you learn."

Brenna Fallon

Learning Over Outcomes

October 24, 2019

Tricia Wang

"Working from home during the pandemic is hard because it’s fun only when you can actually leave your home."

Tricia Wang

Spatial Collapse: Designing for Emergent Culture

January 8, 2024

Edgar Anzaldua Moreno

"Clusters describing demographics and behaviors alone were not enough; we needed emotional personas to find value propositions."

Edgar Anzaldua Moreno

Using Research to Determine Unique Value Proposition

March 11, 2021

"We manage the environment in which knowledge distribution takes place, not the process itself."

Designing Systems at Scale

November 7, 2018

Erin Weigel

"Design is the rendering of intent — bringing ideas into a form people can interact with to solve problems, as Jared Spool said."

Erin Weigel

Get Your Whole Team Testing to Design for Impact

July 24, 2024